Supporting QVC Italy in personalization and UX optimization activities across web and appLeading the strategy, implementation, and quality control of digital stores personalization initiativesPartnering with teams to build and coordinate personalization calendarsTransitioning successful tests into daily operations with Retention teamCollaborating to design personalization strategies for key pagesEnsuring personalized content is delivered to specific customer segmentsActing as the final sign-off authority for personalization measuresMentoring team members and improving processes and strategiesRequirementsBachelor's degree in Digital Marketing or related field3-5 years of solid experience in similar roles within a digital environmentProven hands-on experience with Adobe Target and Adobe AnalyticsStrong understanding of CRO, UX, and personalizationSolid commercial and analytical mindsetExcellent knowledge of digital tools for performance analysisStrong planning, organizational,



and prioritization skillsNative-level Italian and fluent EnglishCore CompetenciesDemonstrates expertise in digital marketing with a focus on personalization and UX optimization, leveraging tools like Adobe Target and Adobe Analytics to enhance customer engagement. Proven ability to lead strategy implementation, mentor team members, and analyze performance metrics to drive successful digital initiatives.Highest-signal resume keywordsAdobe TargetAdobe AnalyticsCROUX OptimizationDigital MarketingATS Optimization KeywordsHard SkillsPersonalization StrategyPerformance AnalysisQuality ControlDigital Store ManagementCustomer SegmentationSoft SkillsMentoringOrganizational SkillsPlanning SkillsAnalytical MindsetCertifications & QualificationsBachelor's Degree in Digital MarketingIndustry KeywordsPersonalizationCustomer RetentionDigital EnvironmentWeb and App OptimizationTools & TechnologiesDigital Tools

📌 Digital Store E-Commerce Personalization Specialist - Categorie Protette (Brugherio)
🏢 Jobtailor
📍 Brugherio