Job Description General Summary:The Marketing Associate Director is accountable for understanding the market landscape, defining and developing key business activities and tactics to support goals of the brand/portfolio, and measuring the success of those activities/tactics.Key Duties and Responsibilities:Partners with brand/team-lead to help shape the brand strategy, segment the market, develop messaging and launch into new segments, including label expansionsDirects the development and implementation of strategic and tactical plans for assigned productCollaborates with Vertex external communications review committee to approve materials for external use with customersGenerates and consolidates key insights across HCPs and patient stakeholders through market research, ad boards, etc.Develops strong partnerships with cross-functional team to support business goalsEnsures appropriate metrics are in place to measure impact of tactics in fieldLeads and manages agency partners to ensure on budget and timely deliverablesActs as an advisor or coach to mentor other members of the teamKnowledge and Skills:Direct experience with communications review committee for review of tacticsAbility to oversee generation of insights and apply those insights to business problems/opportunitiesStrong analytical mindset to lead others to solve complex problemsDemonstrated ability to develop strategy, make strategic recommendations, and monitor performanceStrong working knowledge of market forecasts and relationship of business drivers to revenueStrong working knowledge of MS Office applications, including PPT, Excel and WordExperience in pharmaceutical marketing or closely related field(s) (e.g., pharmaceutical sales, ad agency, etc.)Education and Experience:Bachelor's degree in marketing, business,



or scientific degreeTypically requires 8 years of experience or the equivalent combination of education and experienceFlex Designation:Hybrid-Eligible Or On-Site Eligible Flex Eligibility Status: In this Hybrid-Eligible role, you can choose to be designated as: 1.
La descrizione completa del lavoro illustra tutte le competenze, l'esperienza pregressa e le qualifiche che i candidati dovrebbero possedere.
Hybrid: work remotely up to two days per week; or select 2.
On-Site: work five days per week on-site with ad hoc flexibility.Note: The Flex status for this position is subject to Vertex’s Policy on Flex @ Vertex Program and may be changed at any time.Company Information:Vertex is a global biotechnology company that invests in scientific innovation.
Vertex is committed to equal employment opportunity and non-discrimination for all employees and qualified applicants without regard to a person's race, color, sex, gender identity or expression, age, religion, national origin, ancestry, ethnicity, disability, veteran status, genetic information, sexual orientation, marital status, or any characteristic protected under applicable law.Vertex is an E-Verify Employer in the United States.Vertex will make reasonable accommodations for qualified individuals with known disabilities, in accordance with applicable law.
Any applicant requiring an accommodation in connection with the hiring process and/or to perform the essential functions of the position for which the applicant has applied should make a request to the recruiter or hiring manager,



or contact Talent Acquisition at Us Achieve Our MissionVertex is a global biotechnology company that invests in scientific innovation to create transformative medicines for people with serious diseases.
The company has approved medicines that treat the underlying causes of multiple chronic, life‑shortening genetic diseases — cystic fibrosis, sickle cell disease and transfusion‑dependent beta thalassemia — and continues to advance clinical and research programs in these diseases.
Vertex also has a robust clinical pipeline of investigational therapies across a range of modalities in other serious diseases where it has deep insight into causal human biology, including APOL1-mediated kidney disease, acute and neuropathic pain, type 1 diabetes, myotonic dystrophy type 1 and alpha-1 antitrypsin deficiency.Founded in 1989 in Cambridge, Mass., Vertex's global headquarters is now located in Boston's Innovation District and its international headquarters is in London.
Additionally, the company has research and development sites and commercial offices in North America, Europe, Australia, Latin America and the Middle East.Vertex is consistently recognized as one of the industry's top places to work, including 14 consecutive years on Science magazine's Top Employers list and one of Fortune’s 100 Best Companies to Work For.For company updates and to learn more about Vertex's history of innovation, visit or follow us on Facebook, Twitter/X, LinkedIn, YouTube and Instagram.The diversity and authenticity of our people is part of what makes Vertex unique, and we recognize that each employee brings diverse perspectives and strengths.
By embracing those strengths and celebrating differences, we are fostering an inclusive culture where each of us can bring our authentic selves to work, inspire innovation together, and change people’s lives. xysqume Our vision is clear: to be the place where an authentic, diverse mix of talent want to come, to stay, and do their best work.
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📌 Marketing Associate Director, Hemoglobinopathies - Italy (Roma)
🏢 Vertex Italy Distribution
📍 Roma