Job Description

The CRM Data Scientist is responsible for analyzing large quantities of information and data (even unstructured) in order to propose models that will improve the understanding of phenomena relating to customers and the business in general (product, retail, communications, style). The CRM Data Scientist has, among its objectives, those of: modeling complex anthropological issues, identifying relevant and pertinent findings and insights through the use of statistical, algorithmic, data extraction and visualization techniques; integration and preparation of large and varied data sets, designing targeted databases, computing environments consistent with the analysis purposes and communicating the results. The CRM Scientist also manages ad hoc projects to identify the models to be used to test hypotheses and carry out data mining, as well as to establish the validity of new relationship marketing activities towards customers and determine the value, over time, of the practices launched in the different market segments. Reports directly to the CRM Director

📌 Data Scientist (Reggio Emilia)
🏢 MAX MARA FASHION GROUP
📍 Reggio Emilia