ph3About Agoda /h3 pAt Agoda, we bridge the world through travel.
Our story began in ****, when two lifelong friends and entrepreneurs, driven by their passion for travel, launched Agoda to make it easier for everyone to explore the world.
/p h3About Agoda /h3 pAt Agoda, we bridge the world through travel.
Our story began in ****, when two lifelong friends and entrepreneurs, driven by their passion for travel, launched Agoda to make it easier for everyone to explore the world.
/p pToday, we are part of Booking Holdings (NASDAQ: BKNG), with a diverse team of over 7,000 people from 90 countries, working together in offices around the globe.
Every day, we connect people to destinations and experiences, with our great deals across our millions of hotels and holiday properties, flights, and experiences worldwide.
/p pNo two days are the same at Agoda.
Data and technology are at the heart of our culture, fueling our curiosity and innovation.
If you're ready to begin your best journey and help build travel for the world, join us.
/p h3Role Summary /h3 pAgoda is looking for a strategic, data-driven leader to steer our global marketing investments.
In this role, you aren't just spending a budget; you are managing a global PL.
You will bridge the gap between high-level financial targets and granular marketing execution, ensuring every dollar spent maximizes long-term profitability.
You will define our global market strategy, own our Lifetime Value (LTV) frameworks, and lead a high-performing team to outpace the competition in a high-velocity travel market.
/p pThis position grants you a "seat at the table" for Agoda's most critical commercial decisions.
You will use bmachine learning /b and bpredictive analytics /b to solve the "game theory" of the online travel industry, where pricing and loyalty change by the hour.




/p h3What You Will Do /h3 ul liPL Stewardship: Drive marketing investment strategies to meet Finance PL targets, balancing short-term volume with long-term margin optimization.
/li liStrategic Growth Strategy: Define and execute Agoda's global growth roadmap, identifying market opportunities and responding to competitor moves in real-time.
/li liInvestment Orchestration: Coordinate marketing spend across all digital channels (Performance, Brand, Meta) to ensure a cohesive and efficient global footprint.
/li liLTV Unit Economics: Together with the data science team, own and refine our definition of Lifetime Value (LTV); use these insights to shift the business toward high-value customer acquisition.
/li liForecasting Modeling: Lead business forecasting efforts to predict market shifts and proactively adjust investment levels.
/li liCross-Functional Leadership: Act as the primary liaison between Marketing, Corporate Strategy, Product, Finance and Supply to align and execute cross-functional initiatives.
/li liTeam Development: Lead and mentor a team of analysts, fostering a culture of rigorous experimentation and "get-things-done" ownership.
/li /ul h3Experience Skills /h3 ul liAnalytical Rigor: Exceptional ability to translate complex data sets into actionable business strategies.
Expertise in SQL, Excel, or data visualization tools is expected.
/li liCommercial Acumen: Strong background in Revenue Management, Forecasting, Pricing, or Growth Equity.
You understand how marketing levers impact the bottom line.
/li liStrategic Mindset: Experience defining 1–3 year growth strategies in a global, fast-paced e-commerce or OTA environment.
/li liProduct Exposure: Familiarity with machine learning algorithms and technical product development—you can speak the language of engineers and data scientists.
/li liLeadership: /li /ul /p #J-*****-Ljbffr

📌 Senior Manager, Strategic Revenue & Growth Management (Bangkok-Based, Relocation Provided) (Lazio)
🏢 Agoda
📍 Lazio