Global Marketing Operations and Technology Specialist (Lombardia)

Global Marketing Operations and Technology Specialist (Lombardia)

21 ago
|
Docplanner
|
Lombardia

21 ago

Docplanner

Lombardia

ph3bCompany Description /b /h3 pAt Docplanner Group, we’re on a mission to help people live longer, healthier lives. As the world’s largest healthcare platform, each month, we connect 24 million patients with 280k doctors across 13 countries (through brands like ZnanyLekarz, Doctoralia, MioDottore, DoktorTakvimi, and jameda). Our marketplaces, SaaS and AI tools simplify daily tasks and help doctors, clinics and hospitals work more efficiently, so they can focus on what really matters: caring for their patients. /p pLearn more about our products here: /p h3bWhy join us? /b /h3 pReal impact – We help doctors help patients. /p pAt scale, yet agile – 3,000+ employees, but still fast, flexible, and hands-on. /p pShape the future, sustain growth – Make a difference now and build for long-term success. /p h3bJob Description /b /h3 pbThis role is remote within our markets /b /p pThe Marketing Operations Technology Specialist will be responsible for the administration and continuous improvement of our core marketing technology platforms, driving marketing operations excellence with HubSpot as the primary tool. Beyond day-to-day operations, this role contributes to transformational initiatives, including the design and deployment of AI-powered workflows, AI agents, and other tangible AI-driven solutions that improve how marketing operates. /p pMade up of one part IT geek and one part integrated marketing expert, this hybrid role bridges the gap between technical execution and marketing strategy, providing the foundation to support strong marketing execution. They will serve as the super user and product expert on the technical aspects of our marketing tools and ensure the platforms are working proficiently to meet DocPlanner's marketing and business objectives. /p h3bHow will you make an impact? /b /h3 ul liBe responsible for the configuration, maintenance, and continuous optimization of marketing systems, with a proactive mindset toward scalability and performance /li liContribute to transformational initiatives leveraging AI - including AI-powered workflows, AI agents, and emerging AI capabilities to automate processes, improve efficiency, and unlock new value for the marketing team /li liSupport and continuously improve the HubSpot-Salesforce sync, ensuring data integrity, reliable lead flow, and alignment between platforms /li liBuild and refine predictive lead scoring models to enable smarter prioritization and higher conversion /li liTake a proactive approach to workflow monitoring and error resolution, particularly around MQL qualification and lead assignment/delivery, minimizing disruptions /li liLeverage data enrichment and custom-coded actions within workflows to extend platform capabilities and deliver advanced automation /li liCreate, manage, and document system processes, and train all users on best practices /li liMaintain and refine core items such as CRM records, properties, lists, workflows, user management,



and GDPR compliance /li liImplement lead scoring practices, lead sources, chatbots, and marketing automation tactics to drive higher conversion /li liManage data imports according to campaign requirements, ensuring data accuracy, hygiene, and proper segmentation /li liBe responsible for data security and governance for information flowing in and out of the marketing systems /li liPartner with internal teams to identify pain points, prioritize enhancements, and communicate improvements for core marketing systems /li liDrive cross-platform integrations (Salesforce included) and collaborate with other system administrators and internal data teams /li liStay up-to-date on data technology changes (internal and external), including AI advancements, that can impact the marketing technology stack /li liBe part of the evaluation of future technology solutions to meet the evolving challenges of the marketing team /li /ul h3bQualifications /b /h3 h3bWhat will help you thrive? /b /h3 ul liDegree in marketing, computer science, business, or a related field /li liProficient knowledge of digital marketing automation or other marketing technology (HubSpot required) /li liSalesforce experience, particularly with HubSpot-Salesforce sync, is a plus /li liHands-on experience or a strong interest in applying AI to marketing operations is a significant plus /li liFamiliarity with predictive lead scoring, data enrichment, and custom-coded workflow actions is highly valued /li liDemonstrated experience using technology marketing expertise to drive process and performance improvements /li liProven ability to manage multiple, competing priorities simultaneously /li liHigh attention to detail is a natural characteristic /li liPositive can-do attitude with strong initiative and follow-through /li liA proactive mindset - anticipating issues and initiating improvements rather than waiting for them to surface /li liInsatiable appetite to learn and grow /li liExcellent written verbal communication skills, with a proven ability to deliver messages in a manner that is clear, effective, and engaging /li liStrong level of business English /li /ul h3bWhat to Expect from Our Hiring Process /b /h3 pWe like to keep things transparent and efficient! Here’s what the process usually looks like (though it might vary slightly depending on the role): /p pIntro Chat – A first call with our Talent Partner to explore mutual fit around relevant skills, value alignment, and motivation. /p pHiring Manager Interview – A deeper conversation about your background, aspirations,



and experience with Anastasia Voshchenkova (Global Head of Marketing Operations and Technology) and your potential manager in this role. Take this chance to ask anything on your mind—it’s just as much about making sure we’re the right fit for you, too. /p pBusiness Case – A live exercise with no preparation time, designed to understand how you approach real-life problems. You’ll walk us through your approach in a collaborative discussion with the hiring manager and the team to discuss your thoughts and findings. /p pAdditional/ Final Interview (Optional) – A final conversation with another Senior Leader or Peer from our Global Team. /p pReferences Offer! /p h3bWhy You’ll Love It Here /b /h3 pGlobal Benefits – No matter where you are, you’ll have access to: /p ul liHealthcare insurance – so you can focus on what matters. /li liWellness that works for you - from gym memberships to mental health support, we’ve got you covered. /li liTime off that counts – whether it’s a vacation, your birthday, or just a day to recharge, we believe in balance. /li /ul pLocal Perks – Depending on your location, you will be entitled to local benefits like meal vouchers (buoni pasto), transport allowances, or extended parental leave. /p pCareer Growth - We’re growing, and so can you! You’ll find lots of chances to learn, develop, and explore new paths—whether within your team or through cross-functional projects. /p pA Truly Global Team – Work with talented people from all over the world in a diverse and inclusive environment. /p pFlexibility That Works for You – Remote work and flexible hours aren’t just buzzwords here. While the extent of flexibility depends on your role and team, we value results over rigid schedules. Prefer an office setting? You're welcome at any of our hubs in Barcelona, Warsaw, Curitiba, Rio de Janeiro, Mexico City, Bogotá, Munich, Rome or Bologna. /p pPlease note: At this time, we are not able to sponsor visas for this position. To apply, you must already have the legal right to work in your country of residence or the location of the role. /p h3bWhat We Believe In /b /h3 pAt Docplanner, our values guide everything we do: /p pFocus on results – we're here to make an impact. /p pThink like an owner – take responsibility, drive outcomes. /p pKeep it simple, keep it lean – smart solutions over complexity. /p pBe respectful and radically honest – openness builds trust. /p pLearn and be curious – growth is part of the job. /p pDon’t just take our word for it—check out our Glassdoor to hear what our people say! /p pWe are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We welcome applicants from all walks of life, regardless of gender, disability, or background, and are dedicated to fostering an inclusive workplace where everyone feels valued and empowered to contribute. /p /p #J-18808-Ljbffr

📌 Global Marketing Operations and Technology Specialist (Lombardia)
🏢 Docplanner
📍 Lombardia

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