21 ago
|
Stellantis
|
Italia
Stellantis is a leading global mobility player guided by a clear mission: to provide freedom of movement for all through distinctive, appealing, affordable and sustainable mobility solutions. Our Company’s strength lies in the breadth of our iconic brand portfolio, the diversity and passion of our 300,000 people, and our deep roots in the communities in which we operate
The Performance Reporting & Insights Analyst is the analytical engine of the Regional Performance Hub.
This role ensures the accuracy, consistency, and reliability of all performance reporting across G10 markets, transforming complex data into clear, actionable insights used by:
• RMPE leadership
• Brand CEOs & Commercial Directors
• Market CMOs
• Media, Digital, CRM & Performance teams
The mission is to deliver weekly, monthly and quarterly reporting that supports faster, data driven decisions across the region and strengthens the performance governance model.
KEY RESPONSIBILITIES
1. Weekly Reporting & Funnel Alerts
• Produce the Weekly Regional Funnel Alerts (Brand + Market versions).
• Consolidate media,
digital and lower funnel KPIs into a single narrative.
• Ensure reporting is accurate, timely, consistent and visually clear.
• Support Central Hub leads by preparing funnel data extracts and insights.
2. Dashboard Management & Data Quality
• Build, maintain, and improve Regional Power BI dashboards.
• Conduct weekly and monthly data validation checks:
o Missing data
o Wrong classifications
o Market discrepancies
o KPI definition alignment
• Troubleshoot data issues with Markets, Digital Ops, CRM and Agencies.
3. Insights Interpretation & First-Level Analysis
• Provide first layer diagnosis on performance movements:
o Sessions & Engaged Sessions
o LFAs & Leads
o Offers & Orders
• Identify unusual patterns that require escalation to Media, Digital or CRM Leads.
• Support Tier 1⁄2 escalations with fast turnaround (≤48 hours).
4. Standardization & Methodology Enforcement
• Maintain harmonized KP
📌 Regional Performance Reporting (Italia)
🏢 Stellantis
📍 Italia