Qualifications
- Bachelor’s or Master’s degree in Engineering, Economics, Business, or a related field;
- 1–2 years of experience in digital/performance marketing, ideally with exposure to brand campaigns and video channels ;
- Hands‑on experience with Google Ads and/or DSPs ;
- Familiarity with brand‑performance channels such as YouTube, Connected TV (CTV), and programmatic display;
- Experience with Google Analytics (GA4) or similar analytics/reporting tools;
- Strong analytical skills with the ability to interpret data and drive decisions ;
- High proficiency in English and Italian;
- Strong communication and analytical skills;
- Curious and proactive mindset, with an interest in emerging marketing technologies;
- Comfortable working in fast‑paced, ambiguous environments with a sense of ownership.

Responsibilities
- Plan, launch, and optimize full‑funnel marketing campaigns across platforms such as YouTube, Connected TV, programmatic display and Google Ads, in 14 countries where we operate;
- Execute a test‑and‑learn approach by running A/B tests on creatives,



audiences, and channel strategies across both brand and performance initiatives;
- Analyze cross‑channel campaign performance and translate data into clear, actionable insights to improve efficiency and scale;
- Support budget allocation and in‑flight optimizations to maximize ROI and achieve growth targets;
- Contribute to measurement and attribution efforts , ensuring accurate tracking across web and app environments;
- Stay up to date with emerging trends in digital media , especially in video, CTV, and programmatic ecosystems;
- Identify and propose new growth opportunities across channels, audiences, and creative strategies.

Benefits
- Competitive salary,
- An opportunity to bring impact and change the service market dynamics, in a stimulating and international environment,
- Freedom to test, fail and test again in a fast‑paced environment,
- Never‑ending growth opportunities supported by learning &

📌 Growth Marketing Associate Manager (Italia)
🏢 PRONTOPRO
📍 Italia