**Descrizione dell'azienda** Company Description** **About Starcom** We are part of Publicis Groupe, with over 98.000 professionals globally and 1.500 in Italy working together under the proposition of Power of One, combining media, creativity and digital business transformation to enable our clients' growth. We are looking for an **experienced Strategic Planner** with a remarkable **fusion of media** expertise, **creative** flair, and a **business**-driven mentality.
**Descrizione del lavoro**
- Plan and implement offline media planning strategies on: radio, press, TV, CTV and posters
- Work closely with the campaign management team to develop media plans in line with established objectives and budget.
- Analyze data on campaign performance, identifying opportunities for optimization and improvement, in line with Starcom's and the client's data-driven approach
- Manage and maintain an effective communication flow with suppliers and creative agencies, to carry out tasks such as: material requests, final balance sheets
- Constantly monitor market trends and new opportunities offered by offline media, to guarantee the innovation and effectiveness of the proposed strategies **Qualifiche**
- Degree in Marketing, Communication, Advertising or related field.
- 1-3 years' experience in the role of Media Planner,



preferably in advertising or media agencies.
- In-depth knowledge of offline media and related evaluation metrics.
- Excellent analytical and problem solving skills, with attention to detail and data accuracy.
- Ability to work in a team and manage complex projects
- Excellent communication and presentation skills, both written and verbal, in Italian and preferably also in English
- Familiarity with media planning and analysis software, such as Kubik, Adbox, Excel and similar. **Informazioni aggiuntive**
We take care of our **talents** and their **wellbeing**: - ** Future of Work**: flexible hours and **smartworking**: - ** Corporate vantaggi**: a platform dedicated to our people full of offers, discounts and more
- ** Learning&Development;**: a tailored learning path, individual and needs based approach, always on!
- ** Corporate Wellness**: free access to online training classes for your physical and psychological wellbeing Did you know that our motto is **_Viva la difference_**?
With or without D.Lgs. 198/2006, we can't wait to meet you and welcome you, **whoever you are!** Find more about Publicis Groupe Italy and our values on our official IG page here.

📌 Offline Account Media (Torino)
🏢 Starcom
📍 Torino