We’re a global creative agency, with more than 1000 people in 16 offices around the world, 200+ here in our Milan’s office.

At We Are

Social we believe that teamwork and respect for everyone’s contribution can lead to great results. We believe that flexibility and the ability to adapt to changes by taking advantage of opportunities is a fundamental characteristic for achieving success. And we also believe that always looking for new challenges and going beyond what is due is the right attitude to always do better.

In the Paid Media team, we bring creative ideas to life. We put them in front of the right audience at exactly the right time, transforming them into measurable assets through a data-driven approach that allows us to analyze results and optimize every euro spent. We are a curious and passionate group that loves to experiment, think outside the box, and challenge ourselves to build successful campaigns and tailor-made solutions for every client.

Social media platforms are our main playground, but we also navigate other digital platforms and sometimes traditional media too, delivering high-impact campaigns for our clients. We are looking for a Paid Media Executive with at least 2 years of experience and a genuine passion for media, ready to take direct responsibility for a client portfolio and contribute to the strategic development of campaigns. We don’t believe in micromanagement; we believe in developing our people within a structured and organized framework, providing the right tools to grow and become a technical point of reference for our clients.

Client Portfolio Management: Direct and progressive responsibility for a set of clients,



overseeing performance and ensuring goal achievement.

Operations: Implementation, activation, and daily monitoring of paid campaigns across major platforms (Meta, TikTok, Google, LinkedIn), including budget pacing control and continuous delivery optimization. Contributing to the definition of media strategies under the supervision of the BAU.

Data Analysis & Insights: In-depth analysis of campaign data using GA4 and ADV platforms, including the drafting and presentation of reports, as well as regular status updates.

Client Consulting: Managing client relationships as a technical and operational point of contact, presenting results and providing actionable recommendations. Cross-Team Collaboration: Daily work alongside the Account and Creative teams — media input on briefs, guidance on formats and platform specs, and performance learnings fed back into creative work. You’ll also liaise with the department that owns tracking set-up before campaigns go live.

Campaign Governance: Pre-launch QA and naming conventions, ad disapprovals and brand safety, spend monitoring against approved budgets with monthly billing checks, and keeping Business Manager accesses and assets in order. At least 2 years of experience in a digital marketing agency or media agency.



Proven experience managing campaigns on Meta Ads and TikTok Ads.

Proficiency in Excel or Google Sheets (formulas, pivot tables) and knowledge of GA4 for analysis and reporting. A solid analytical and data-driven mindset, with the ability to turn data into actionable decisions and insights for the client. Operational autonomy and a strong sense of ownership, combined with precision, proactivity, and a results-oriented approach.

Business-level English: we work with international clients, so English is part of our daily routine. Familiarity with AI tools applied to daily workflows. A Bachelor’s/Master’s degree in Digital Marketing or specialized related training.

Basic working knowledge of Google Ads and LinkedIn Ads. Hands-on use of AI tools in your daily workflow (creative variations, data analysis, reporting), with the judgement to know when the output needs a human check Experience with LinkedIn Ads, Pinterest Ads,, and Spotify Ads. Active certifications in Google (Skillshop), TikTok Ads, and Meta Blueprint.

Familiarity with reporting and data visualization tools such as Looker Studio. A working understanding of offline media (TV, radio, OOH/DOOH) and how it fits into an integrated plan.

Benefits Bottom Up & Top Down professional training.

Mental

Health, CSR, and Diversity & Inclusion activities. Lavoro da remoto up to 2 days a week. You will experience a young, creative, and dynamic environment with an average age of 30. We promote the inclusion and work integration of people belonging to protected categories - as regulated by Law 68⁄99 .

📌 Paid Media Executive (Apprendistato) (Milano)
🏢 We Are Social
📍 Milano