23 ago
|
La Redoute
|
Milano
ppbDo you want a job that matches your ambition and your lifestyle? /b /p /brpbRead on to discover the profile we're looking for! /b /p /brpbAbout the Role /b /p /brpLa Redoute is one of France's leading home décor and lifestyle brands. To support our growth in Italy, we are looking for a bBrand Manager /b bItaly /bto join our local Marketing Communication team based in Milan. /p /brpReporting to the bHead of Marketing Communication Italy /b, you will play a key role in strengthening brand awareness, reputation, and engagement for both bLa Redoute /band bAMPM /b in the Italian market. You will work closely with local stakeholders while also collaborating with Global Brand teams and international counterparts across the Group. Acting as a central point of coordination between internal teams and external communication partners, you will ensure the effective implementation of impactful communication strategies and local brand activations. /p /brpYou will join a young, passionate, and collaborative team, working from our inspiring showroom and offices located in the heart of Milan. /p /brpbKey Responsibilities /b /p /brulliDefine and implement the local communication strategy in alignment with global brand guidelines. /li /brliStrengthen the positioning and differentiation of bLa Redoute /band bAMPM /b in the Italian market. /li /brliLead PR activities, media relations, and influencer marketing initiatives. /li /brliManage and coordinate external agencies, PR partners, content creators, and influencers, ensuring high-quality execution and strong performance. /li /brliDevelop and coordinate the local social media strategy and content plan.
/li /brliEnsure brand consistency across all communication channels and customer touchpoints. /li /brliOrganize and manage showroom activations, press events, media visits, and influencer experiences. /li /brliOversee the production of local photo and video content, ensuring quality and brand alignment. /li /brliCollaborate closely with CRM, E-commerce, and Traffic teams to deliver a cohesive customer experience. /li /brliSupport the development of B2B and corporate communication initiatives. /li /brliMonitor market trends, competitors, and emerging communication opportunities. /li /ul /brpbProfile /b /p /brulli4–6 years of experience in PR, Communications, Brand Management, or Influencer Marketing. /li /brliStrong writing, storytelling, and stakeholder management skills. /li /brliSolid understanding of media relations, social media, and influencer ecosystems. /li /brliExcellent project management and organizational abilities. /li /brliPassion for branding, design, lifestyle, and customer experience. /li /brliProactive, hands-on, and results-oriented mindset. /li /brliFluent in Italian and English; French is a plus. /li /ul /brpbWhat We Offer /b /p /brulliThe opportunity to contribute to the growth of two inspiring brands in the home and lifestyle sector. /li /brliA dynamic, international environment with regular interaction with global teams. /li /brliA young, collaborative, and supportive local team. /li /brliAn inspiring workplace in our beautiful showroom and offices located in central Milan. /li /brliHybrid Flexible: Our default setup is hybrid – 3 days a week at our office and 2 days of remote work. /li /ul /p #J-18808-Ljbffr
📌 Brand Manager - Italy (Milano)
🏢 La Redoute
📍 Milano