**Company Overview**
Our client is a fast-growing performance marketing company specializing in affiliate lead generation across multiple high-performing verticals. Focused on scaling ROI-positive campaigns through data-driven strategy and high-volume creative testing, the company operates in a fast-paced, growth-oriented environment where ownership, innovation, and performance are highly valued. **Job Summary** **Work Arrangements**
**Reporting To**:Founder **Location**:Remote **Work Schedule**:8 hours/day - 5 days/week **Time Zone**:Minimum 7 hours overlap with EST business hours (9 AM - 5 PM EST) **Compensation**:Performance-based structure with base compensation and incentives. **Key Responsibilities**
- Launch, manage, and optimize Meta advertising campaigns across multiple lead generation verticals.
- Drive consistent ROI through daily campaign analysis and optimization.
- Develop and test high-converting ad creatives, hooks, scripts, and landing pages at scale.
- Produce and launch a minimum of 10 new ads and 3 new landing pages weekly.
- Monitor campaign performance metrics and identify opportunities for profitable scaling.
- Maintain ROI targets while increasing ad spend and campaign volume.
- Identify and scale high-performing affiliate offers across various verticals.
- Ensure proper tracking setup, campaign compliance, and performance monitoring.
- Follow and improve internal SOPs and operational workflows.
- Collaborate with the team to share insights and best practices.
- Mentor or coach junior buyers as the team grows (preferred but not required). **Requirements**:
**Mandatory**
- Proven hands-on experience with Meta media buying in affiliate lead generation.
- Demonstrated history of running ROI-positive campaigns.




- Strong understanding of campaign structures, scaling strategies, and performance metrics.
- Ability to create compelling ad angles, hooks, and creative concepts.
- Comfortable working in a fast-paced, performance-driven environment.
- Strong proven experience with- Meta Ads Manager
- Affiliate tracking platforms (Redtrack strongly preferred)
- Spy tools such as Pipi Ads, Atria, SpyHero, or equivalent **Preferred**
- Experience mentoring or managing other media buyers.
- Familiarity with additional verticals such as windows, roofing, gutters, credit cards, auto insurance, or affiliate eCommerce.
- **Preferred tools**: - Google Ads / YouTube Ads
- TikTok Ads
- Canva
- AI tools for scriptwriting and creative production Primary Verticals
- **Core Verticals**:Education, Personal Loans, Refinance Offers
- **Additional Verticals (optional experience)**: Windows, Gutters, Roofing, Credit Cards, Auto Insurance, Affiliate eComm. **What are your KPIs?**
**First 30 Days (Ramp-Up Period)**
- Manage approximately **$1,000/day in ad spend**: - Achieve a minimum **10% ROI / Gross Margin**: - Launch at least **10 new ads per week**: - Develop and launch **3 new landing pages per week**: - Demonstrate the ability to identify winning creatives, offers, and scaling opportunities **Ongoing Performance Targets**
- Manage and scale campaigns to **$100,000+ monthly ad spend**: - Maintain **25%+ ROI / Gross Margin**: - Consistently launch **10 new ads per week**: - Consistently launch **3 new landing pages per week**: - Scale profitable campaigns while maintaining performance targets
- Continuously test and optimize creatives, funnels, and offers to drive growth
- **_KPIs are the steady-state target. Ramp will be calibrated based on starting experience_**_._

📌 Media Buyer - Affiliate Lead Generation (Italia)
🏢 Whitecollars
📍 Italia