25 ago
|
Jobgether
|
Italia
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Senior Integrated Marketing Manager based in Italy.
As Senior Integrated Marketing Manager, you will bring multiple marketing functions together into one coordinated, high-performing execution engine.
You will own the master marketing calendar, campaign briefs, publishing standards, launch coordination, and post-launch performance reviews.
Working across organic, lifecycle, creators, PR, community, and eventually paid channels, you will turn existing go-to-market plans into measurable outcomes.
You will lead three specialists while also remaining highly hands-on, personally building and shipping marketing initiatives rather than delegating execution entirely.
A major focus will be establishing scalable processes, bringing external marketing activities in-house, and maintaining a consistently high quality bar.
You will work closely with Product, Design, Business Development, and Partnerships to coordinate launches and activate commercial opportunities.
This is an ownership-heavy role for a pragmatic marketing leader who thrives in a fast-moving environment and is motivated by measurable growth.
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Accountabilities
Own and maintain a consolidated marketing calendar covering campaigns, channels, launches, owners, draft deadlines, go-live dates, and post-launch performance reviews.
Establish clear accountability for marketing deliverables, ensuring committed dates are treated as firm commitments and results are reviewed within defined timeframes.
Lead the creator and influencer program, including sourcing, briefing, reviewing, negotiating rates, managing tracked links and usage rights, and maintaining approval and review processes.
Bring the external agency’s creator and influencer activities in-house, taking ownership of relationships and ensuring consistent execution standards.
Own the marketing publish gate by implementing a streamlined p
📌 Senior Integrated Marketing Manager (Italia)
🏢 Jobgether
📍 Italia