Key Responsibilities

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Social Media Strategy & Content Creation

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- Develop and execute the resort’s social media strategy across platforms.

- Create, curate, and publish high‑quality visual and written content.

- Manage a content calendar aligned with events and promotions.

- Oversee onsite content production, including photo and video shoots.

- Monitor social media trends and implement best practices.

Community Management & Guest Engagement

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- Manage interactions with followers, guests, influencers, and partners.

- Respond to comments, messages, and reviews in a timely manner.

- Build an engaged online community.

Analytics & Reporting

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- Track and analyze digital performance.

- Provide insights to enhance strategy and engagement.

Influencer & Partnership Management

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- Identify and manage influencer and content creator partnerships.

- Oversee stay experiences and deliverables.

Brand & Cross‑Functional Collaboration

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- Collaborate across departments to capture and promote key stories.

- Ensure brand consistency across digital channels.

Administrative & General

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- Manage digital asset libraries, ensuring proper cataloguing, usage rights, and accessibility across departments.

- Coordinate invoices, purchase orders, and budget tracking for digital marketing activities and external suppliers.

- Maintain accurate records of agreements, content usage rights, and partnership contracts.

- Liaise with corporate marketing teams, external agencies, and partners to ensure timely delivery of assets and approvals.

- Prepare internal presentations, summaries, and reports for management meetings and monthly reviews.

- Support administrative tasks related to website updates, OTA content management, and brand compliance documentation. xysqume

- Ensure all digital activities adhere to internal policies, brand standards, and data privacy regulations.

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📌 Digital Marketing Manager (Como)
🏢 Mandarin Oriental Hotel Group
📍 Como