LI-VO1
- Previous experience of at least 4-5 years in similar roles, preferably in the automotive sector.
- In-depth knowledge of CRM marketing principles and practices.
- Excellent communication and interpersonal skills, with the ability to effectively manage relationships with clients and internal and external stakeholders.
- Proficiency in data analysis and insights generation to assess the effectiveness of CRM campaigns.
- Demonstrated ability to work in a multinational and multicultural environment, collaborating with global teams and stakeholders.
Key Responsibilities:
1. CRM Campaign Management : Oversee and manage the implementation of CRM marketing campaigns, ensuring they align with the planning and business objectives and local market needs.
2. Collaboration with Headquarters: Interact with headquarters to ensure alignment of CRM strategies and initiatives globally with local market needs and peculiarities.
3. Responsible for Local Strategy: Provide strategic support to the local client in implementing targeted CRM initiatives, taking into

📌 Agile Program Manager (Milano)
🏢 Publicis Sapient
📍 Milano