Company OverviewWe are The Tour Guy, provider of incredible tours and authentic experiences for English-speaking travelers across Europe and the U.S.A. We follow the Golden Rule of travel: treat vacations like you want yours treated.

Continui a leggere per scoprire di cosa avrà bisogno per avere successo in questa posizione, incluse competenze, qualifiche ed esperienza.
Your RoleA highly skilled, organized visual storyteller and digital merchandiser who turns travel experiences into online content that sells. This person will own the full merchandising process for our marketplace — from photoshoots and photographer management, to product and category page optimization, to readying new products for launch.
Responsibilities
- Build and manage a freelance photographer network across Europe, assigning photographers to tours and briefing them to ensure brand-quality, on-theme visuals.
- Own PDP performance: manage thumbnails and image sliders, and run data analysis/A-B tests to improve CTR and conversion.
- Collaborate with copywriters to sharpen product narratives, inclusions,



and category copy that convey value and drive sell-through.
- Manage e-commerce category structure, navigation, and product data standards.
- Audit product and category pages to fix weak visuals, missing content, or unclear messaging — using AI tools (e.g., Claude) where helpful.
- Oversee the new product pipeline on our marketplace, ensuring every new tour/experience is merchandising-ready (photos, PDP, category placement) before launch.
- Partner with Product, Marketing, CX, and Partner teams to keep pages accurate, attractive, and conversion-focused.

Experience
- 4+ years in e-commerce, online merchandising, content production, or visual marketing, including coordinating photoshoots/photographers.
- Experience with product pages, e-commerce categories/taxonomy, or CMS platforms.
- Experience running A/B tests and analyzing CTR/conversion data to inform decisions.
- Experience managing a produ

📌 E-commerce Merchandising Manager (Roma)
🏢 The Tour Guy
📍 Roma