Role Summary The System Marketing Manager - Healthcare drives the definition, positioning, and go-to-market execution of silicon-based system solutions for the healthcare vertical. This role bridges deep technical understanding of healthcare medical devices with commercial strategy, owning the creation of reference designs and proof-of-concepts that demonstrate NXP's value proposition to OEM partners while carrying global business responsibility for the healthcare segment.
Key Responsibilities * Reference Design & Proof-of-Concept Definition o Define system reference design and PoC requirements (MRDs) for priority healthcare applications (e.g., patient monitoring, CGM, infusion pumps, POCUS, surgical robotics) o Translate clinical and OEM use cases into technical specifications spanning MCU/MPU, analog front-end, connectivity, security, and AI compute o Lead cross‐functional execution with systems engineering, applications, and design teams from concept through working demonstrator o Prepare program introduction materials (business case, technical brief, executive readout)



to secure internal investment and resourcing o Define success criteria, BOM cost targets, and differentiation vs. competitive solutions (TI, ADI, onsemi, STM) * Global Business Responsibility o Own healthcare segment revenue, design‐win pipeline, and SAM/forecast tracking across regions o Build and maintain relationships with global OEM partners and Tier‐1 accounts o Coordinate regional sales and FAE teams to align global strategy with local execution o Track competitive landscape and market share movement; report against business KPIs * Marketing & Content o Develop technical articles, white papers, and benchmarking content for executive and customer‐facing audiences o Support executive strategy decks, design‐win playbooks, and roadmap communications o Represent NXP healthcare strategy in customer engagements, trade shows, and analyst briefings Qualifications * BS/MS in Electrical Engineering, Bi

📌 System Marketing Manager (Italia)
🏢 Segment (Twilio)
📍 Italia