Role: Area Manager - SPAL Products Location: Europe

Reports to: Sales Manager Distribution HQ

Experience: 5+ years in Sales and Business Development

Education: Bachelor’s degree in engineering; MBA preferred

Preferred sectors: Bus & Coach OEM and Aftermarket, HVAC system integrators, Bus Body Builders, Bus Fleet Operators, EV Bus, Truck & Commercial Vehicles, Distribution, Off Highway applications.

Scopra di più sulle mansioni generali e sulle competenze richieste per questa occasione leggendo di seguito.

Responsibilities

~ Ensure strong field presence through frequent travel (

~50%) to customers, partners, and industry events across Europe.

~ Develop new business opportunities and drive sales of SPAL products across Europe, with a particular focus on France, Spain, Portugal, and Scandinavian markets .

~ Identify market opportunities through customer meetings, networking, and industry channels. Conduct market and competitor analysis to generate actionable insights for business growth with a particular focus on Commercial Vehicles segment (Bus/Truck HVAC makers,



Bus/Truck Body Builders, Bus/Truck Fleet Companies, etc.).

~ Monitor and track government and municipal tenders for city and intercity buses across European regions.

~ Build direct relationships with end customers (fleet operators, maintenance centres, service organizations) and drive SPAL product promotion through a bottom‑up market approach.

~ Support SPAL Aftermarket Sales teams and distributors in promoting and positioning SPAL products.

~ Achieve KRAs related to profitable sales growth, new business acquisition, and receivables management.

~ Provide periodic reporting on performance, market conditions, and recommended corrective actions or strategic initiatives to support sales and margin expansion.

~ Deliver weekly MIS updates to top management.

Other Skills/knowledge expected:

Proven ability to lead, influence, and collaborate across teams and customer organizations.

Strong backgro

📌 Area Manager-SPAL Products (Reggio Emilia)
🏢 Spal
📍 Reggio Emilia