Shiseido, a worldwide Beauty Company leader in the cosmetic industry with a great variety of prestigious brands in its portfolio, is happy to announce a new job opportunity within the Italy Sales team, located in Milan.
We Are Currently Looking For An E-Mercnahdising & Analytics Specialist Who Will Be Directly Reporting To Italy E-Retail Manager. Details Are As Follows
E-MERCHANDISING & ANALYTICS SPECIALIST
MISSION
The role drives digital merchandising excellence through the optimization of product visibility, content quality, SEO/GEO performance, and digital shelf execution. By leveraging data-driven insights and close collaboration with internal and external stakeholders, the E-Merchandising Specialist contributes to delivering a best-in-class online shopper experience and maximizing brand performance across pure players and e-retailers. This role is ideal for candidates with experience in e-commerce, digital merchandising, or online environments, combining strong analytical capabilities with a passion for digital excellence.
Main Responsibilities




Digital Merchandising Excellence
- Manage digital merchandising activities across e-retailer websites, ensuring content accuracy, completeness, and consistency for both new launches and existing product updates.
- Guarantee flawless execution of PDPs, Brand Pages, taxonomy, imagery, SEO/GEO-optimization, Ratings & Reviews campaigns, UGC, and onsite search optimization.
- Monitor and continuously optimize the digital shelf to maximize visibility, ranking, discoverability, and share of voice across retailer platforms.
- Collaborate closely with retailer, local Marketing and EMEA teams to ensure consistent brand representation, updated assets, and alignment with global guidelines.

Performance Analysis & Insights
- Track and analyze assortment, availability, pricing, PDP completeness, content quality, Ratings & Reviews.
- Monitor stock levels and pricing dynamics across retailers, ensuring the timely delivery of weekly perf

📌 E-Merchandising & Analytics Specialist (Pavia)
🏢 Shiseido
📍 Pavia