About The Company

Scrambly is one of the fastest-growing adtech startups in the world, featured in the AppsFlyer Performance Index and Singular ROI Index in just 3.5 years.

We’re growing 250%+ YoY across revenue, team, product, and technology — fully bootstrapped and profitable.

We’re building the future of app discovery: a reward-powered alternative to the App Store and Google Play. Our loyalty-driven ecosystem connects millions of users with the world’s top apps and delivers unmatched, ROI-focused growth for mobile advertisers.

Our mission is to build a true alternative to traditional app stores — fueled by rewards and data — and create a new, performance-first growth engine for mobile app advertisers.

About The Role

We’re looking for a Global Head of Lifecycle Marketing to own retention, CRM, lifecycle communications and LiveOps across all of our apps and geos. You’ll take a large, fast-moving campaign estate — dozens of in-app messages, emails and push notifications per app — and turn it into a clean, measured, always-on machine. The headline goal:



grow LiveOps revenue several-fold into 7-figure-monthly territory within a year, while making every campaign attributable and incremental.

This isn’t a seat-warmer role. You’ll live in Mixpanel and Customer.io, run a relentless testing program, kill what doesn’t move the numbers, and lean hard on AI — MCP/Claude workflows, automation inside Customer.io, and predictive models that recommend the next best message per user. You’ll be fully hands-on and build a team as you scale. If you’re a super-energetic, data-driven growth hacker who wants full ownership of a lifecycle engine and hates waste, this is your seat.

What You’ll Do

Own the whole lifecycle engine — retention, CRM, lifecycle comms, and LiveOps across every app and every geo, and build a team around it (US, UK, CA, FR).
Scale LiveOps revenue several-fold into 7-figure-monthly territory within your first year, all incremental and attributable.
Map and

📌 Global Head of Lifecycle Marketing (Italia)
🏢 Scrambly
📍 Italia