12 set
|
Nonstop Consulting
|
Italia
12 set
Nonstop Consulting
Italia
Product Marketing Manager DR:
Department:
Strategic Marketing
Reports To:
Strategic Marketing Director
Position Overview:
We are seeking an experienced Product Marketing Manager to drive global marketing initiatives for a portfolio of Medical Imaging Solutions. This role is responsible for defining product positioning, developing go-to-market strategies, supporting commercial activities, and collaborating cross-functionally to deliver impactful marketing programs across international markets.
Key Responsibilities:
- Develop product positioning, messaging, and value propositions for medical imaging products and solutions.
- Collaborate closely with commercial and business teams to identify customer needs, market pain points, and growth opportunities.
- Support product commercialization activities in partnership with Product Line Management.
- Create and execute strategic marketing plans aligned with business objectives and revenue targets.
- Develop marketing collateral, presentations, and sales enablement materials with clear and differentiated messaging.
- Conduct market research, monitor industry trends, and analyze competitive landscapes to support business decisions.
- Coordinate with regional sales and marketing teams to ensure alignment between global strategies and local execution.
- Partner with Product Line Management to understand product roadmaps and translate technical developments into customer-centric benefits.
- Collaborate with regional market leaders and cross-functional teams to support product development initiatives.
- Provide ongoing commercial and technical marketing support to regional sales teams and specialists.
- Lead and support global product launches, ensuring effective localization and execution across regions.
- Coordinate with multiple internal stakeholders to ensure timely completion of strategic projects and initiatives.
- Ensure compliance with company quality standards, internal policies, and business conduct guidelines.
Quali
📌 Product Upstream Marketing Manager (Italia)
🏢 Nonstop Consulting
📍 Italia