ppRX is a global leader in events and exhibitions, leveraging industry expertise, data, and technology to build businesses for individuals, communities, and organisations. With a presence in 25 countries across 41 industry sectors, RX hosts approximately 350 events annually. RX is committed to creating an inclusive work environment for all our people. RX empowers businesses to thrive by leveraging data-driven insights and digital solutions. RX is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers. For more information, visit /p pRX Global aims to create unforgettable experiences for attendees and exhibitors through organizing events. Innovation, creativity, and collaboration drive the company to offer exceptional services to clients. /p pThe Marketing Communications Manager is responsible for defining, coordinating and executing all marketing, communication, media relations and stakeholder engagement activities aimed at promoting the organization's events, products, services and brands. The role ensures the development of integrated marketing strategies that strengthen brand awareness, drive customer acquisition and retention, support commercial objectives, and enhance the overall customer experience. /p pThe position oversees the creation and implementation of advertising and marketing communication materials through creative design and content development, ensuring a consistent and effective representation of the organization, its products and services across all channels and audiences. Communication activities are designed to create awareness, generate engagement, influence customer preference and support business growth. /p h3Key Responsibilities /h3 ul liDefining and coordinating all online and offline marketing activities, including show visual identity, messaging, promotional materials, content generation and brand positioning. /li liDeveloping and implementing integrated media plans across B2B and B2C audiences, both in Italy and internationally. /li liPlanning and managing sponsorship programmes and participation in third-party events to increase visibility and strengthen market positioning. /li liOrganising workshops, conferences,



networking events and other engagement initiatives supporting business development objectives. /li liDeveloping and coordinating multimedia communication packages, including brochures, direct marketing materials, videos, digital assets, presentations and point-of-purchase materials. /li liManaging hosted buyer programmes and initiatives aimed at enhancing exhibitor and visitor acquisition and retention. /li liSelecting, coordinating and evaluating external agencies, consultants and suppliers, including creative agencies, media agencies, customer insight providers, registration providers and other marketing partners. /li liSupporting sales teams through the development of tailored marketing materials, customer presentations and event-related meeting management. /li liBuilding and maintaining relationships with key stakeholders, including industry associations, institutions, strategic partners and other relevant organizations. /li liCoordinating all press and media relations activities, including the management of external PR agencies, press conferences and relationships with national and international journalists. /li liMonitoring market trends, customer behaviour and industry developments to identify opportunities and support strategic decision-making. /li liCollecting, analysing and reporting event performance data, marketing results and customer insights to evaluate effectiveness and support continuous improvement. /li liManaging marketing, communication and association budgets, ensuring effective allocation of resources and compliance with business objectives. /li liContributing to the development of corporate strategic plans, business initiatives and cross-functional projects. /li liManaging and developing a small team of marketing and communication professionals, including objective setting,



performance evaluation, coaching, development planning and compensation recommendations. /li liEnsuring that all marketing and communication activities are delivered in alignment with company policies, brand guidelines, operational priorities and business plans. /li /ul h3Skills/Knowledge/Competencies /h3 ul liAbility to operate effectively in fast-changing market environments, identifying challenges and implementing timely and appropriate solutions. /li liStrong capability to develop, execute and optimise strategic marketing plans aimed at increasing brand awareness, market penetration, exhibitor acquisition, visitor attendance and customer retention. /li liProactive mindset with the ability to independently manage projects, define workflows and successfully deliver both new launches and existing initiatives. /li liStrong analytical skills with the ability to interpret campaign performance metrics, market data and customer insights to support decision-making. /li liExcellent relationship-building and stakeholder management skills, with experience working with customers, associations, institutions, partners and media representatives. /li liProven budget planning, management and control capabilities. /li liStrong digital mindset and interest in leveraging technology and innovative solutions to improve customer engagement and experience. /li liExcellent communication, presentation and project management skills. /li liLeadership capability with experience managing and developing small teams while fostering collaboration and accountability. /li /ul pRX are fully committed to a fair and equitable work environment for our people and in all the countries and territories in which we operate, we comply with local employment and equality laws. /p pPrimary Location Base Pay Range: Italy - Milan (Via Marostica) €51,500 - €85,900. This role is covered by a collective labor agreement in Italy. /p pWe know your well-being and happiness are key to a long and successful career. We are delighted to offer country specific benefits. Click here to access benefits specific to your location. /p /p #J-18808-Ljbffr

📌 Marketing & Communications Manager (Milano)
🏢 RELX
📍 Milano