OverviewIn this global leadership role, you will craft and drive immersive Brand Experience programs that bring Valentino's seasonal narratives to life across markets.
You'll lead creative concepts and activation formats that deepen emotional connection with clients and elevate the brand across luxury, hospitality, and culture.
You'll collaborate with regional teams and cross-functional partners to ensure consistent, high-impact experiences aligned with the CMO's strategy and brand direction.
You'll mentor the Brand Experience team and measure impact to continuously evolve the offering.
This is an opportunity to shape experiences at scale for a global luxury house with a strong cultural footprint.
Retribuzione / BenefitsCCNL Tessile Industria
indicative starting compensation: 70,000
annual bonus opportunity
lavoro da remoto arrangements
meal vouchers
private health insurance
ResponsabilitàDevelop and execute global Brand Experience initiatives across markets and Maison moments
Create innovative experiential concepts aligned with seasonal narratives and product launches
Design elevated formats to strengthen emotional connection, desirability, and belonging
Build regional guidelines and activation frameworks with local adaptability
Partner with regional marketing to deliver tailored experiential solutions
Ensure activations follow brand standards, guidelines, and CMO priorities
Coordinate with Creative Director's office and Brand Image for alignment
Collaborate cross-functionally with Marketing, PR, Retail, VM, Clienteling, CRM, Brand Image, Partnerships, Digital and Graphics
Develop experiential concepts for fashion shows, launches, client activations, cultural initiatives, private events,



and regional activations
Research and propose collaborators, venues, partners, and formats to evolve Brand Experience
Identify opportunities to increase visibility, desirability, and cultural relevance
Support regions with fresh concepts to sustain year-round engagement
Align initiatives with business timelines, budgets, and operational planning with Event Planning
Integrate partnerships within the Brand Experience strategy and activation calendar
Participate in broader MarComm and regional alignment meetings
Foster cross-department coordination for consistent global execution
Lead, mentor, and support the Brand Experience team with creative and operational excellence
Track and evaluate effectiveness using qualitative and quantitative feedback
Collaborate with L'Oréal and Kering Eyewear for alignment on beauty experiences and launches
Requisiti fondamentali7+ years of relevant experience in luxury, fashion, hospitality, lifestyle, or premium environments
Proven ability to develop original experiential concepts translating brand strategy into compelling experiences
Strong understanding of luxury landscape with sensitivity to hospitality, culture, and contemporary brand engagement
Cultural curiosity with instinct for new ideas, collaborators, locations, and formats
Excellent organizational and project management skills with multi-project, multi-stakeholder, and budget handling capability
Collaborative working style across corporate, regional teams, and external partners
Excellent communication and presentation skills
Fluent English; additional languages are an advantage
collaborative
creative thinking
strong communication
experiential marketing
brand experience
activation concepts

📌 Head Of Brand Experience (Bardi)
🏢 Valentino
📍 Bardi