Audience Development Manager, Vanity Fair Italy (Maternity Cover) (Milano)

Audience Development Manager, Vanity Fair Italy (Maternity Cover) (Milano)

17 set
|
Condé Nast
|
Milano

17 set

Condé Nast

Milano

ppVanity Fair holds a mirror to society by celebrating the best of global culture and investigating the forces that propel it. Pop culture can be profound and current affairs can be ridiculous. Our cast of characters is wide-ranging, wildly diverse, always exceptional, and quite often, with great style. In every medium, Vanity Fair harnesses the tensions of modern life. /ph3Job Description /h3pLocation: Milano, MI /ppCondé Nast Italy is looking for an experienced Audience Development Manager to temporarily join the Editorial team of Vanity Fair Italy. The role will report to the Global Executive Director of Operations and Audience for the Vanity Fair brand, and be responsible for implementing the audience growth and content distribution strategy that extends the reach and amplification of content, particularly across social, SEO, email, partnerships and other multi-platform channels for Vanity Fair Italy. Sitting alongside editors of Vanity Fair Italy, the person will be in charge of growing audiences – to websites, social, video and newsletters – and ensure they are the 'right' audiences so that consumer and commercial revenue teams can deliver against their targets and ambitions. /ppbPlease note that this role will join Condé Nast Italy with a fixed-term contract (Maternity Cover) of maximum 12 months. /b /ph3Primary Responsibilities /h3ulliConduct daily digital trend and search interest analysis to guide real-time content production for the local market, while proactively scaling actionable insights to European counterparts (specifically France and Spain) to optimize cross-country distribution. /liliDeliver continuous, multi-layered tracking and monitoring across all digital touchpoints—including website traffic, social media engagement, newsletter metrics, and audio/podcast performance—ensuring deep integration with web analytics tools. /liliMonitor subscription and membership growth metrics; track major conversion funnels and evaluate high-performing, conversion-driving content to support consumer revenue initiatives. /liliServe as the primary operational interface with global engineering, product, and platform tech teams (e.g., CMS, newsletter distribution systems,



and proprietary tech tools) to troubleshoot technical anomalies and facilitate the deployment of new brand features. /liliExecute comprehensive monthly, quarterly, and ad-hoc deep-dive analyses to investigate significant traffic spikes or performance declines across all platforms, translating raw data into strategic recommendations for management. /liliManage and streamline content exchange workflows among European editorial teams, coordinating both daily content sharing and synchronized distribution for global cross-country projects and tentpole events. /liliDevelop periodic forecast models for annual digital KPIs across multiple regional markets to ensure alignment with overarching organizational targets. /liliProvide day-to-day strategic guidance and hands-on optimization support to editorial teams to maximize content discoverability and enforce SEO best practices. /li /ulh3Primary Skills And Requirements /h3ulli2+ years of experience in the media and entertainment industry, digital advertising agency or online marketing, advertising, or publishing organisation, with a thorough understanding of online business models and strategies. /liliFull professional proficiency in Italian and English language, written and spoken. /liliInspirational and effective line management skills. /liliAudience development professional, with deep understanding of editorial SEO, social, newsletters, video and other platforms. /liliA strong understanding of social analytics and trend analysis. /liliExperience of working closely with Product, Editorial, Data and Commercial. /liliDetailed knowledge a major web analytics tools such as Omniture or Google Analytics. /liliDeep understanding of social media channels, features, functionality and use cases.



/liliDeep knowledge of SEO impact and best practices /liliExperience with email/newsletter and segmentation strategies. /liliExperience in working on audience development strategies for video and audio. /liliAbility to clearly articulate and present to editorial colleagues and all levels of management. /liliAbility to navigate a complex and matrixed business. /liliEntrepreneurial, digitally savvy, with exceptional analytical, quantitative, problem-solving, and critical thinking skills. /li /ulh3Desired Skills And Qualifications /h3ulliProfessional proficiency in a second European language. /liliPrevious experience partnering with Edit, Product, Data and Commercial. /liliClear communicator and show sound judgement. /li /ulh3More Details About The Role /h3pThe role of the global audience development and social team for Vanity Fair Italy is to bring the right audiences to the brand, and ensure engagement and return visits. This provides a ‘top-of-the-funnel’ audience for the Global Marketing and Consumer Revenue team, as a goal is to increase reader revenue through subscriptions, commerce, events, and other activities. The Aud Dev Manager for Vanity Fair Italy is a key role in the process of building and engaging these audiences and provides guidelines to other Vanity Fair teams in Europe when needed, in coordination with the Global Executive Director of Operations and Audience and the European Director of Vanity Fair. /ph3Salary Range /h3pThe position is expected to be classified at the 3rd level under the “Graphic - Editorial” Collective Bargaining Agreement, with an annual gross salary ranging from €32.600 to €36.400, in addition to a comprehensive employee benefits package. In Condé Nast, salary offers are based on a wide range of factors including - but not limited to - relevant skills, training, experience and education. /ppbCondé Nast is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, age, familial status and other legally protected characteristics. /b /p /p #J-18808-Ljbffr

📌 Audience Development Manager, Vanity Fair Italy (Maternity Cover) (Milano)
🏢 Condé Nast
📍 Milano

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