About the Role：We are looking for an energetic, creative and highly communicative professional to join our Retail Team.The role will primarily focus on the local execution of the OPPO All-People Marketing Program, the organization of offline activities in retail stores, universities and other relevant locations, as well as providing operational support for co-marketing initiatives with retail partners.You will work closely with the Retail, Marketing and Sales teams to turn campaign ideas into engaging local activities and digital content.Key Responsibilities：All-People Marketing- Support the planning and local execution of the OPPO All-People Marketing Program.- Identify and engage suitable internal participants, retail staff or other local contributors in marketing activities.- Coordinate the creation of short videos, social media content and other digital materials.- Support participants in developing engaging TikTok and other social media accounts.- Monitor participation, content output and campaign performance, and collect successful cases and best practices.- Prepare regular updates and reports on campaign progress and results.Offline Activities- Support the planning and execution of offline marketing activities in retail stores, universities and other relevant locations.- Coordinate roadshows, product-experience activities, photography-related events and other consumer engagement initiatives.- Liaise with internal teams, retail partners, universities, agencies and suppliers to ensure smooth execution.- Prepare presentation materials, event content,



promotional materials and operational checklists.- Provide on-site support and ensure that activities are delivered on time and in line with OPPO brand standards.- Collect participant feedback and activity data and support post-event reviews.Co-Marketing Support- Provide operational support for co-marketing initiatives with key retail partners.- Assist in preparing campaign proposals, presentations, materials and implementation plans.- Coordinate with the Retail, Sales and Marketing teams on campaign timelines and execution requirements.- Follow up on activity implementation and collect supporting documents, photos and performance data.- Support budget tracking, internal approval processes and post-campaign reporting.- Help identify execution issues and propose practical improvements for future activities.What We’re Looking For：- 1–3 years of professional experience in marketing, retail activation, event coordination, social media, trade marketing or a related field.- Strong interest in digital content, social media and consumer engagement.- Hands-on experience in organizing offline activities or creating digital content would be an advantage.- Good organizational and project-coordination skills, with strong attention to detail.- Creative, proactive and comfortable working with different internal and external stakeholders.- Proficiency in Microsoft Office, particularly PowerPoint and Excel.- Familiarity with TikTok and other major social media platforms.- Fluent in Italian and English;Chinese would be considered an advantage.- Willingness to travel frequently across Italy according to business and event requirements.RAL: starting from €30K

📌 Retail Engagement Specialist (Italia)
🏢 Otech - OPPO Authorized Exclusive Distributor Italia
📍 Italia