Ferrero is seeking a Category Activator OOH for Spreads, Beverages and Frozen categories based in Alba, Piedmont.
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You will define and execute activation strategies across the Out of Home channel, translate insights into commercial initiatives, and lead a small two-person team, contributing strategically and operationally to growth.
You will work cross-functionally with trade marketing xysqume and consumer marketing, manage budgets, monitor performance, and influence priorities to maximize sell-out and
📌 OOH Category Activator (Alba)
🏢 Ferrero
📍 Alba