We are looking for a motivated, creative and hands-on Marketing Specialist that reporting to the Marketing Manager will support the planning and execution of marketing activities for some of the OEM Group Brands and product portfolio.
This role is ideal for a marketing professional who enjoys combining creativity with operational execution.
The successful candidate will play a key role in developing marketing campaigns, creating content, managing digital platforms, supporting events and producing marketing materials that contribute to business growth and brand awareness.
brMarketing Communication brSupport the execution of the annual marketing plan and marketing campaigns brEnsure brand consistency across all communication channels and marketing materials brAssist in the development of sales and marketing tools for customers, distributors and partners brCoordinate marketing activities with internal departments and external suppliers brDigital Marketing brManage and update company websites through WordPress brCreate and publish content across social media platforms brDevelop and manage email marketing campaigns using Mailchimp or similar platforms brMonitor and report on campaign performance and key marketing metrics brSupport SEO, digital advertising and lead generation activities brCreate marketing materials using: brCanva brAdobe InDesign brAdobe Photoshop brAdobe Illustrator (preferred)brProduce brochures, presentations, flyers, newsletters and promotional materials brDevelop engaging content for websites, social media,



email campaigns and product launches brEvents Trade Marketing brSupport the organisation of exhibitions, trade shows, customer events and product launches brLiaise with suppliers, agencies and external partners to ensure successful project delivery brAdministration Project Support brManage multiple projects simultaneously while meeting deadlines brMaintain marketing databases and asset libraries brCollaborate effectively with Sales, Customer Service and Product teams brDegree in Marketing, Communications, Business or a related field brMinimum 2-3 years' experience in a marketing role brFluent English, both written and spoken brWordPress, Mailchimp, Canva brProficiency in Microsoft Office Suite (PowerPoint, Excel and Word)brGood working knowledge of Adobe InDesign and Photoshop brExperience in social media management and content creation brStrong xrdbqlu organisational and project coordination skills brFamiliarity with AI-powered marketing tools and content generation platforms brStrong organisational and project coordination skills brExperience with CRM systems such as Microsoft Dynamics 365brKnowledge of SEO, Google Analytics and digital marketing tools brExperience within B2B, hospitality, beverage or premium product sectors brBasic knowledge of AI tools and their application in marketing and communications brExperience using generative AI platforms (such as ChatGPT, Copilot or similar tools) to support content creation, campaign development, market research and productivity brInterest in emerging digital marketing technologies and AI-driven marketing trends brBase Salary (Gross Annual Salary): €30,000 - €35,000

📌 Specjalista Ds. Marketingu - Specialist (Emilia-Romagna)
🏢 Blupura
📍 Emilia-Romagna