Role Purpose

Lead and develop the commercial strategy for the luxury intermediary channel (wholesale tour operators, DMCs, luxury consortia, travel designers) across the Mangia's Hotels & Resorts 5 _and 5_L portfolio, maximizing revenue and brand positioning in the high-end segment.

Key Responsibilities:

- Define and implement the channel strategy for luxury intermediaries (wholesale, consortia, DMCs, luxury networks), in line with the Group's revenue and brand positioning goals.
- In conjunction with GMs and other HQ stakeholders, achieve annual revenue budgets.
- Negotiate commercial agreements, framework contracts, and rate conditions with leading international luxury partners.
- Build and maintain strategic relationships with key accounts in the luxury/wholesale segment (e.g., Virtuoso, Traveller Made, American Express FHR, luxury DMCs).
- Coordinate the dedicated commercial team and set targets, KPIs, and development plans.
- Monitor channel performance (production, ADR, conversion) and define corrective actions with Revenue Management.
- Represent the Group at international luxury travel trade shows, workshops, and roadshows.




- Partner with Marketing on materials and content dedicated to the luxury channel.

Requirements:

- Degree in Economics, Management, or other STEM majors; a Master's degree is a strong plus.
- At least 8–10 years of experience in commercial/sales roles in international luxury hospitality firms, with a focus on the intermediary/wholesale channel, including at least 4 years as Director.
- Established network of relationships in the luxury travel segment (wholesale TOs, consortia, DMCs).
- Strong knowledge of international luxury leisure markets.
- Strong knowledge of the main distribution channels.
- Ability to develop strategic plans for the segment.
- Ability to negotiate and understand complex commercial and legal agreements.
- Analytical skills and knowledge of key commercial and financial indicators.
- Strong negotiation, leadership, organizational, teamwork, and team-management skills.
- Fluent English; Italian and a second language (French or German) is a plus.
- Willingness to travel frequently.

📌 Director of Sales – Luxury Partners (Palermo)
🏢 AEROVIAGGI
📍 Palermo