GP and iTero Marketing ManagerDepartment: MarketingNon è protetto/a delle competenze necessarie per questa opportunità?
Legga la descrizione completa qui sotto per avere un quadro completo dei requisiti richiesti.Employment Type: Full TimeLocation: EMEA-ItalyCompensation: €50,851 - €69,920 / yearDescriptionMarketing Manager responsible for developing and executing the assigned marketing plan for Italy in line with company strategy to deliver the objectives.Key ResponsibilitiesIn this role, you will...Translate and executes regional marketing plan to local expectations and needs to drive brand awareness, doctor sign up and growth within OPEX budget including:Strategy Planning as part of AOPLocalize campaign materialsImplementation of media Planning including DigitalLocal evidence development (publications, speakers)Local Congress + exhibitionsOPEX Budget ManagementProactively represent the country and our customers providing insights and analytics for NPD and global strategy development; Use analytics and insights (including campaign ROI, customer reimbursement and competition) to support execution of the marketing plan; Build KOL network (speakers, key customers, institutions) to support execution of the plan; Drive + own communication as part of a multi-disciplinary country leadership team to drive and execute the marketing plan.Identify and champion local growth opportunities in addition to the regional planKey stakeholder in country leadership team to lead the country marketing plan; Development of country market insights and analytics to successfully execute country market plans; Translate and support of development of marketing campaigns to support product launches with regional brand managers (sales material, educational content, clinical support, online communication); Country Market analysis to support ROI expecations; Developing and maintaining relationships with country speakers, customers and universities; Cross functional coordination with Sales and finance teams to support business growth; Establishing close relationships with the global, regional and local marketing teams; Train and educate country stakeholders on required aspects of brand + brand strategy including development of training collateral.Utilise digital communication platforms to deliver planYou will report into the Italian Marketing Director.
You will be based in local office, with regular travel within the responsible market and to HQ in Switzerland.Skills, Knowledge & ExpertiseIn this role, you'll need ...Bachelor degree or above, preferably in a marketing or business related field.Ideally at least 5 years of proven work experience in marketing at country level.Industry background in the medical device field.Excellent communication and presentation skills.
xysqume Native local language and fluent EnglishPreferably sales experience in medical devicesStrategic ThinkerHighly OrganizedAction OrientedTakes initiative / proactiveStrong communication and presentation skillsResults orientedStrong time management skillsDisplay a strong sense of urgencyExpert in Powerpoint, Excel, Word, and overall computer organizational skillsAbility to lead and collaborate with cross functional groups.Fluent in English and fluent in language of assigned country; #J-*****-Ljbffr

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