OverviewNon aspetti a candidarsi dopo aver letto questa descrizione: per questa possibilità è previsto un elevato volume di candidature.In this role you will shape brand strategy and segment markets to drive the portfolio's goals. You will partner with brand leads to develop messaging and launches, integrating insights from HCPs and patient stakeholders. You will lead strategic and tactical plans, measure impact with defined metrics, and manage agency partners to ensure timely, on-budget delivery. You will mentor teammates and collaborate across functions to support growth and market leadership.Retribuzione / BenefitsHybrid-Eligible or On-SiteRemote work up to two days per weekOn-site five days per week optionPolicy-driven flex eligibilityEqual employment opportunityAccommodations for qualified individualsResponsabilitàShape brand strategy and market segmentation,



including launches and label expansionsDirect the development and execution of strategic and tactical plans for assigned productsCollaborate with external communications review committee for materials intended for customersGenerate and consolidate insights from market research and stakeholder engagementsBuild strong cross-functional partnerships to support business goalsEnsure metrics exist to measure tactic impact in the fieldLead and manage agency partners to ensure on-budget, timely deliveryAct as advisor/coach to mentored team membersRequisiti fondamentaliDirect experience with communications review committee for review of tacticsAbility to translate insights into business opportunitiesStrong xysqume analytical mindset to lead problem solvingProven track record in strategy development, recommendations, and performance monitoringKnowledge of market forecasts and revenue driversProficiency in MS Office (PowerPoint, Excel, Word)Experience in pharmaceutical marketing or related fieldstrategic thinkingcross-functional collaborationleadership and mentoringmarket research and insights generationstrategic planning and executionanalytical problem solving

📌 Marketing Associate Director, Hemoglobinopathies - Italy (Savona)
🏢 Vertex Pharmaceuticals
📍 Savona