ppA company specialising in the production of high-quality confectionery and pastry products is seeking a bHead of Sales Italy /b to lead commercial development across the domestic market, driving revenue growth, profitability and expansion across multiple sales channels. /ppReporting directly to the CEO and the company’s ownership, the successful candidate will define and implement the commercial strategy for Italy, develop new business opportunities, strengthen existing customer relationships and contribute to building a structured, scalable and results-oriented commercial function. /ppThe primary objective of the role will be to accelerate business growth by identifying opportunities across customers, channels, geographical areas and product categories, and translating them into measurable commercial results. /ppbKey Responsibilities /b /ppbCommercial Strategy and Business Development /b /pulliDefine and implement the commercial strategy for the Italian market in line with the company’s growth objectives. /liliIdentify and develop new business opportunities across customers, channels, geographical areas and product categories. /liliAcquire new customers and establish commercial partnerships, focusing on the segments and channels with the greatest potential. /liliConsolidate and expand the existing customer portfolio through cross-selling, assortment development and targeted growth initiatives. /liliDefine commercial plans, priorities and measurable objectives. /liliManage pricing, margins, commercial terms and product mix to support sustainable and profitable growth. /liliTake direct responsibility for the commercial performance of the Italian market. /liliContribute to the evolution of the company’s commercial model and positioning. /li /ulpbCustomer and Channel Development /b /pulliExpand the company’s presence across foodservice and retail channels. /liliDirectly manage relationships with key accounts and strategic customers. /liliLead major commercial negotiations, defining agreements, conditions and customer development plans. /liliIdentify new distribution opportunities throughout Italy. /liliMonitor the market, competitors, consumer trends and developments across the relevant sales channels. /li /ulpbSales Execution and Performance Management /b /pulliTranslate the commercial strategy into operational plans and measurable targets. /liliIntroduce and consolidate commercial processes, KPIs and performance-management tools. /liliMonitor sales, margins, product mix, pipeline development and customer performance. /liliImprove sales forecasting and contribute to the company’s planning process.



/liliWork closely with Operations to ensure alignment between commercial development, production capacity and service levels. /li /ulpbMarketing and Product Development /b /pulliCollaborate with Marketing on the positioning of the company’s offering in the Italian market. /liliContribute to trade marketing initiatives and commercial plans for customers and channels. /liliProvide structured insight into customer needs, market developments and emerging trends. /liliSupport the launch of new products and categories by contributing to their commercial strategy. /liliIdentify innovation opportunities through direct engagement with customers and the market. /liliEnsure consistency between commercial strategy, positioning, pricing and product development. /li /ulpbCommercial Organisation and Team Development /b /pulliContribute to the creation of a structured and scalable commercial function. /liliAssess and develop the commercial organisation in line with the company’s growth requirements. /liliProgressively build, coordinate and develop the sales team and sales network. /liliEstablish clear responsibilities, objectives, processes and ways of working. /liliPromote a commercial culture based on accountability, data, disciplined execution and results. /li /ulpbCandidate Profile /b /ppWe are seeking a commercially driven professional who has made a tangible contribution to the growth of food companies in the Italian market and possesses an in-depth understanding of the sector’s commercial and distribution dynamics. /ppThe ideal candidate will have gained experience in dynamic, entrepreneurial organisations with ambitious growth plans and will be able to combine strategic vision with hands‑on execution. /ppCandidates should demonstrate a successful track record in: /pulliDeveloping new customers and business opportunities. /liliGrowing existing customers and sales channels. /liliManaging strategic customers and complex commercial negotiations. /liliBuilding qualified sales pipelines and converting them into measurable results. /liliManaging pricing, margins and commercial terms. /liliIntroducing commercial processes and performance-management tools. /liliBuilding, coordinating and developing sales teams or sales networks.



/li /ulpPreference will be given to candidates who have contributed to a significant phase of business growth and are motivated by the opportunity to build and develop a commercial project, rather than simply manage established structures and mature customer portfolios. /ppThe position requires a bplayer‑coach approach /b: the ability to define priorities, processes and commercial development methods must be complemented by direct involvement in new customer acquisition, key account management and the company’s most important negotiations. /ppbExperience and Requirements /b /pulli10–15 years of commercial experience in the food industry, including significant responsibility for the Italian market. /liliDirect experience in new customer acquisition and business development. /liliStrong knowledge of the commercial and distribution dynamics of the Italian food market. /liliExperience managing strategic customers and key accounts. /liliA demonstrable track record of revenue and business growth. /liliExperience managing pricing, margins and complex commercial negotiations. /liliExperience managing and/or developing sales teams or sales networks. /liliAbility to use data, KPIs and forecasting tools to support commercial decision-making. /liliDegree in Economics, Marketing, Business Administration or a related discipline, preferably. /lilibFull professional proficiency in both Italian and English is required. /b /liliAvailability to travel throughout Italy. /li /ulpbPreferred Industry Background /b /ppExperience in one or more of the following sectors: /pulliBakery and baked goods. /liliIndustrial pastry and confectionery. /liliDesserts. /liliPremium food products. /li /ulpbPersonal Attributes /b /pulliEntrepreneurial mindset and strong sense of ownership. /liliPragmatic approach and strong execution capabilities. /liliCredibility and authority in commercial relationships. /liliAbility to operate effectively in dynamic and evolving environments. /liliEnergy, resilience and a strong results orientation. /liliAbility to collaborate effectively across business functions. /li /ulpThe ideal candidate will combine strategic capability with a strong market presence and a practical, operational approach suited to a growing entrepreneurial organisation. /ppbEmployment Terms /b /pulliPermanent, full‑time employment contract. /liliGross annual salary: b€75,000–€85,000 /b. /li /ulpbLocation /b /ppbProvince of Treviso, Italy /b /ppThis vacancy is open to candidates of all genders in accordance with Italian Legislative Decree No. 198/2006. /p /p #J-18808-Ljbffr

📌 Head of Sales Italy (Treviso)
🏢 Talent In Food
📍 Treviso