Requirements ~8+ years of experience in CRM and customer experience. ~ Proven experience defining and executing CRM strategies within omnichannel retail organizations. ~ Experience working in both large, structured organizations and smaller, fast-paced environments, combining strategic vision with a pragmatic, hands-on approach. ~ Demonstrated ability to lead complex cross-functional transformation programs involving Technology, Retail, Marketing and Digital teams. ~ Strong understanding of customer data, CRM technologies and customer lifecycle management. ~ Experience with modern CRM and ecommerce ecosystems is desirable. ~ Experience in fashion, sportswear or premium consumer brands is strongly preferred. ~ International experience working across multiple markets and multicultural teams is a plus. Beyond experience,



we're looking for someone who can balance strategy with execution.

The ideal candidate: Is a builder, comfortable creating new capabilities and processes from the ground up. Combines strategic thinking with a strong execution mindset. Is highly hands-on and not afraid to dive into day-to-day operations when needed.

Can navigate ambiguity and thrive in a fast-changing environment. Is comfortable influencing senior stakeholders while working closely with operational teams. Has excellent relationship-building skills and can effectively bridge business and technology teams.

Is passionate about creating outstanding customer experiences through data, technology and innovation.

📌 K-Way - Head of CRM (Milano)
🏢 Basicnet
📍 Milano