ph3Key Responsibilities /h3ulliDevelop and execute bannual marketing and channel development plans /b for the Italian market, including brand promotion, digital marketing campaigns, channel expansion, and local activation to drive sales targets.
/liliBuild, develop, and manage the blocal dealer network /b: recruit, onboard, and continuously improve dealer sales capabilities; provide training, tools, and support to maximize dealer performance and lead conversion.
/liliManage local media, KOLs, influencers, and strategic partnerships to bincrease brand awareness, reputation and engagement /b among Italian consumers and fleet customers.
Monitor the effectiveness of market activities, providing data insights and strategic optimization recommendations.
/liliDesign and optimize bchannel incentives and marketing support programmes /b (promotions, bonuses, co-marketing funds) to boost dealer motivation, marketing efficiency, and overall terminal (dealer) performance.
/lilibMonitor local market /b trends, consumer insights, competitor activities, sales data, and inventory levels: provide regular analysis and recommendations to adjust marketing, channel, and sales strategies in real time.
/lilibOversee dealer inventory, orders and operational processes /b: resolve product-mix issues, delivery challenges, and day-to-day operational bottlenecks between dealers, headquarters, and logistics.
/liliEnsure bconsistent brand standards /b across all touch-points: support dealers with showroom design, customer experience standards, campaign execution, service upgrades, and after-sales marketing activities.
/li /ulh3Required experience Background /h3ulli4–8 years of relevant experience in automotive, mobility, consumer goods, or retail channel sales/marketing (automotive/EV experience is a strong advantage).




/liliProven track record in dealer network development, channel management, or sales support in Italy.
/liliExperience with B2B/B2C channel sales, dealer training, and performance management.
/liliHands?on digital marketing and campaign execution experience.
/liliStrong commercial acumen and result?oriented mindset.
/liliExcellent analytical skills with the ability to translate data into actionable plans.
/liliOutstanding communication and relationship?building skills (dealers, partners, internal stakeholders).
/liliHigh energy, pro?activity, and ability to work independently in a fast?paced, international environment.
/liliCultural agility – comfortable working with a remote/Chinese headquarters team.
/li /ulh3Required Languages /h3ulliItalian (native or C2 level) – mandatory.
/liliChinese is a big plus.
/li /ulh3Required Education /h3ulliBachelor's or Master's degree in Business, Marketing, Sales, Economics, or related field.
/li /ulh3Required specifics /h3ulliYour home location should be in the Milan area or within a maximum 2-hour commute (e.g. Monza, Varese, Como, Bergamo, Novara, or similar).
/liliAs this position is a satellite to our European HQ, you will work in a hybrid model with frequent travel to dealers and touch?points across Italy.
/li /ulh3What We Offer /h3ulliOn-Target Earnings of €70,000 – €85,000 gross per year,



consisting of a competitive fixed base salary (including 13th and 14th month) plus a 25% performance?based premio linked to dealer development and sales targets.
/liliMobility Budget to cover your preferred form of transportation /liliHybrid working model with the possibility to work from home up to 2 days per week, supported by a monthly home-office allowance (Rimborso for lavoro agile) of €300.
/liliPrivate medical insurance coverage.
/liliInternational growth opportunities within a rapidly expanding Chinese EV brand.
/liliDirect exposure to senior management and the chance to shape the Italian market entry from the ground up.
/li /ulh3About FAW Europe / HONGQI /h3pFAW Europe is a subsidiary of the China FAW Group Corporation, which is one of the oldest and largest automotive manufacturers in China.
Originally founded in **** as First Automotive Works, the corporation operates internationally to export and manufacture vehicles in over 70 countries.
Ranging from heavy?duty and commercial trucks (through FAW Trucks) to municipal transit buses, construction machinery, and passenger cars.
Flagship brands include Jiefang (commercial trucks), Bestune (passenger cars) and HONGQI (high?end luxury vehicles; /ppThrough various international subsidiaries, joint ventures and assembly plants, FAW has a massive presence outside of China, particularly across markets in Africa, the Middle East, Southeast Asia, and Latin America.
In addition to our own brands, FAW?Volkswagen and FAW Toyota are partnerships that build and sell vehicles within China and globally.
/ppA reference and background check will be part of the selection process.
/ppbACQUISITION AS A RESULT OF THIS VACANCY IS NOT APPRECIATED.
/b /p /p #J-*****-Ljbffr

📌 Automotive Sales Manager - Italy (Milano)
🏢 Faw
📍 Milano