Join BIC World as Field Sales Manager for the Stationers channel in Italy. You will develop and execute sales strategies, lead a regional team, and drive growth through key distributors and retailers. You will manage territory coverage, build strong customer relationships, and monitor performance with data-driven insights.

Collaborate cross-functionally to align sales with marketing, finance, and supply chain goals, delivering measurable impact. This is an opportunity to shape the Italian market presence for a global, sustainability-minded brand.

Develop and implement sales strategies for the Italian market aligned with company objectives

Lead, train, and motivate the field sales team to achieve targets

Optimize territory management and market penetration

Build and maintain relationships with key customers, distributors, and retail partners

Monitor sales performance, track KPIs, and provide reports and forecasts

Collaborate with marketing, customer service, supply chain,



and other departments

Manage budgets and ensure cost-effective sales operations

Bachelor's degree in business, marketing, or related field

FMCG/CPG field sales management experience; stationers/traditional trade experience a plus

Strong leadership and people management skills

Deep understanding of the Italian market, channels, and consumer behavior

Analytical mindset with ability to interpret sales data and trends

Excellent communication and negotiation skills

Proficiency in Italian and English;

experience with sales management software

Proficient in using sales management software and tools for performance tracking and reporting leadership communication analytical thinking sales management software and tools data interpretation and reporting

Field Sales Manager varese, lombardia, it

📌 Field Sales Manager (Varese)
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