Coach is a global fashion house founded in New York in 1941. Inspired by the vision of Creative Director Stuart Vevers and the inclusive and courageous spirit of our hometown, we make beautiful things, crafted to last—for you to be yourself in. Coach is part of the Tapestry portfolio – a global house of brands committed to stretching what’s possible. Our company name Tapestry, represents the diversity of our brands and the diversity of our people. We know that having a diverse range of perspectives, backgrounds and experiences makes us more innovative and successful and it brings us closer to our consumer. Our goal is to create a culture that is equitable, inclusive and diverse - where all of our employees, customers and stakeholders thrive. Visit Our People page to learn more about Tapestry's commitment to equity, inclusion, and diversity.

The Sales Associate is the front‑line ambassador of the Coach brand. You will deliver an elevated, personalized shopping experience, meet personal and store sales goals, and support daily store operations. This role blends luxury‑retail service, omni‑channel selling, and team collaboration to drive brand loyalty and revenue.

Key Responsibilities

Represent Coach as a brand ambassador, adhering to the Coach Guide to Style and Service standards. Build lasting client relationships through personalized styling, product expertise, and fashion advice. Drive sales through cross‑selling, upselling, and tailored recommendations. Utilize mobile POS, clienteling tools, and social selling platforms (including short‑form video) to capture data and encourage repeat purchases. Develop and execute personal sales plans; meet or exceed individual and team KPIs. Source new customers, maintain relationships, and follow up to close sales. Maintain high energy on the floor, manage multiple customers, and adapt selling techniques to business needs. Complete daily operational tasks (cash wrap, inventory processing, replenishment, visual merchandising) while maintaining service standards. Keep sales floor and stockroom clean, organized, and stocked; follow retail policies, POS, and asset protection procedures. Process transactions efficiently (purchases, returns, exchanges, online pickups). Support inventory cycles: receive shipments, stock shelves,



and manage product movement. Assist teammates in functional areas as required. Foster a collaborative, trust‑based environment; encourage team performance. Participate in brand initiatives, training programs, and inclusion activities. Welcome feedback, adapt behaviors, and maintain a calm, professional demeanor.

Required Qualifications

1+ years of sales experience (luxury retail preferred); knowledge of fashion trends and competitors. A combination of education and experience will be considered Experience with POS operation, basic computer proficiency (iPad/laptop, Mobile POS), walkie‑talkie use, ability to read price/release sheets. Strong English proficiency. Ability to work in a fast‑paced environment. Luxury retail background, social media savvy, experience with live‑stream shopping or video demos, clienteling and data acquisition skills. (Preferred) Strong English language proficiency. (for EU)

Schedule

Abilitytoworkaflexiblescheduletomeetbusiness needs—including nights, weekends, peakbusy season, and high‑traffic retail days(including, but not limited to, public holidays).

What Coach can offer you

- An inclusive, innovative, and fun working environment
- Internal mobility & career progression
- 1 paid volunteering day per year and opportunities to volunteer with global projects.
- Learning & development opportunities with our Ambassador Programme
- Regular social events
- Equity Inclusion & Diversity initiatives which include employee resource groups & regional inclusion councils.
- Attractive employee discount
- Compelling incentive programme

Our employees are self-disciplined, hard working, curious, trustworthy, humble, and truthful. They make choices according to what is best for the team, they live for opportunities to collaborate and make a difference, and they make us the #1 Top Workplace in the area. At Tapestry,



we bring together the iconic brands of Coach and Kate Spade New York—uniting bold ideas, diverse voices, and boundless creativity to stretch what’s possible. Driven by dreamers and makers, we turn passion into progress. By embracing differences and pushing boundaries, we create with purpose, uplift one another, and shape a more inclusive, sustainable future—together.

Our Brands Spark Personal and Emotional Connections Our brands go beyond products—they inspire confidence, encourage self‑expression, and build lasting emotional connections with consumers. Through constant innovation and deep customer insight, we anticipate where shoppers are headed and adapt to meet them with personalized, seamless experiences. Our digitally powered, unified shopping journey allows our brands to become part of people’s lives—meeting them when, where, and how they choose to shop.

Tapestry is an equal opportunity and affirmative action employer and we pride ourselves on hiring and developing the best people.

All employment decisions (including recruitment, hiring, promotion, compensation, transfer, training, discipline and termination) are based on the applicant’s or employee’s qualifications as they relate to the requirements of the position under consideration.

These decisions are made without regard to age, sex, sexual orientation, gender identity, genetic characteristics, race, color, creed, religion, ethnicity, national origin, alienage, citizenship, disability, marital status, military status, pregnancy, or any other legally‑recognized protected basis prohibited by applicable law.

Visit Tapestry, Inc. Base Pay Range: 23.000,00 € - 30.000,00 € The salary range shown represents the full‑time equivalent base pay for this position at the time of posting, in line with the EU Pay Transparency Directive. For part‑time roles, the salary will be pro‑rated based on contracted hours. Actual compensation will be determined using objective, job‑related criteria.

Our growth is creating great opportunities! Our team is expanding, and we want to hire the most talented people we can. Continued success depends on it!

Thanks for your interest in working on our team!!

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📌 Sales Associate (Italia)
🏢 Coach Italy
📍 Italia