Freelance B2B Lead Generation & Appointment SetterItalian & English | Remote | 20–30 hours/week | Freelance

EcopakGlobal is looking for a motivated and commercially minded B2B Lead Generation & Appointment Setter to join our growing sales and marketing team.

This is a hands-on freelance role for someone who enjoys speaking with businesses, identifying genuine sales opportunities, and helping a sales team build a strong pipeline.

You will work directly with our Sales and Marketing teams, with your main focus being to identify relevant prospects, qualify potential customers, and set high-quality appointments for our sales team.

Key Responsibilities

- Research and identify relevant B2B companies and decision-makers that match our target customer profile
- Build and maintain qualified prospect lists
- Conduct outbound calls to potential customers in Italian and English
- Introduce EcoPack Global and identify potential business needs
- Qualify leads according to agreed criteria
- Book qualified meetings and appointments directly for our sales team
- Follow up with prospects when appropriate
- Maintain accurate lead and activity information in our CRM
- Work closely with the Sales and Marketing teams to improve lead-generation campaigns
- Provide regular feedback on prospect responses, market needs, and common objections
- Track outreach activity, qualified leads, appointments, and conversion results
- Continuously improve the quality of the prospect pipeline

What We’re Looking For

- Fluent Italian and English, both spoken and written
- Previous experience in B2B lead generation, appointment setting, telemarketing, sales development, or business development
- Confident and professional telephone communication skills
- Comfortable speaking with business owners, managers, and decision-makers
- Strong research and prospecting abilities
- Good understanding of what makes a lead genuinely qualified
- Organized and consistent with follow-ups and CRM updates




- Self-motivated and comfortable working independently
- A results-oriented approach with a focus on quality conversations and qualified appointments
- Familiarity with Odoo or another CRM/CRM-type system is an advantage
- Comfortable working with digital tools such as LinkedIn, CRM platforms, spreadsheets, and email

Working Arrangement

- Freelance / independent contractor
- Remote
- Commitment of approximately 20–30 hours per week
- Flexible working schedule, coordinated with the Sales and Marketing teams
- Ongoing collaboration available for the right person
- Performance-based premio in addition to the agreed freelance compensation
- Training and onboarding provided

We are happy to provide training on our products, sales process, CRM, and target markets. You do not need to know everything from day one — we are looking for someone who is proactive, communicative, organized, and willing to learn. As part of our recruitment process, shortlisted candidates may be asked to complete a 16Personalities assessment to help us understand their working style and team fit.

Why Join EcoPack Global?You will have the opportunity to work closely with an international Sales and Marketing team and have a direct impact on the company’s business-development pipeline.

This is not simply a high-volume calling role. We are looking for someone who can understand our target market, identify relevant companies, start meaningful conversations, and turn qualified prospects into meetings for our sales team.

How to ApplyPlease submit your application with:

- A short introduction
- Your relevant experience in B2B lead generation, telemarketing, appointment setting, or sales
- Your Italian and English proficiency
- Your weekly availability
- Your freelance hourly rate or expected compensation
- Any relevant experience with Odoo or other CRM systems

EcoPack Global SRL is an equal opportunity employer. We welcome applications based on skills, experience, and professional qualifications.

📌 FreelanceB Lead Generation & Appointment Setter - Italian & English (Italia)
🏢 Ecopakglobal
📍 Italia