pIn this role you will shape brand strategy and segment markets to drive the portfolio's goals.
You will partner with brand leads to develop messaging and launches, integrating insights from HCPs and patient stakeholders.
You will lead strategic and tactical plans, measure impact with defined metrics, and manage agency partners to ensure timely, on-budget delivery.
You will mentor teammates and collaborate across functions to support growth and market leadership.
/pulliHybrid-Eligible or On-Site /liliRemote work up to two days per week /liliPolicy-driven flex eligibility /liliEqual employment opportunity /liliAccommodations for qualified individuals /liliShape brand strategy and market segmentation,



including launches and label expansions /liliDirect the development and execution of strategic and tactical plans for assigned products /liliCollaborate with external communications review committee for materials intended for customers /liliGenerate and consolidate insights from market research and stakeholder engagements /liliBuild strong cross-functional partnerships to support business goals /liliEnsure metrics exist to measure tactic impact in the field /liliLead and manage agency partners to ensure on-budget, timely delivery /liliAct as advisor/coach to mentored team members /liliDirect experience with communications review committee for review of tactics /liliAbility to translate insights into business opportunities /liliStrong analytical mindset to lead problem solving /liliProven track record in strategy development, recommendations, and performance monitoring /liliKnowledge of market forecasts and revenue drivers /liliProficiency in MS Office (PowerPoint, Excel, Word) /liliExperience in pharmaceutical marketing or related field /lilistrategic thinking /lilicross-functional collaboration /lilileadership and mentoring /lilimarket research and insights generation /lilistrategic planning and execution /lilianalytical problem solving /li /ul #J-*****-Ljbffr

📌 Marketing Associate Director, Hemoglobinopathies - Italy (Savona)
🏢 Vertex Pharmaceuticals
📍 Savona