A company specialising in the production of high-quality confectionery and pastry products is seeking a Head of Sales Italy to lead commercial development across the domestic market, driving revenue growth, profitability and expansion across multiple sales channels.
Reporting directly to the CEO and the company's ownership, the successful candidate will define and implement the commercial strategy for Italy, develop new business opportunities, strengthen existing customer relationships and contribute to building a structured, scalable and results-oriented commercial function.
The primary objective of the role will be to accelerate business growth by identifying opportunities across customers, channels, geographical areas and product categories, and translating them into measurable commercial results.
Commercial Strategy and Business Development
Define and implement the commercial strategy for the Italian market in line with the company's growth objectives.
Identify and develop new business opportunities across customers, channels, geographical areas and product categories.




Acquire new customers and establish commercial partnerships, focusing on the segments and channels with the greatest potential.
Consolidate and expand the existing customer portfolio through cross-selling, assortment development and targeted growth initiatives.
Define commercial plans, priorities and measurable objectives.
Manage pricing, margins, commercial terms and product mix to support sustainable and profitable growth.
Take direct responsibility for the commercial performance of the Italian market.
Contribute to the evolution of the company's commercial model and positioning.
Customer and Channel Development
Expand the company's presence across foodservice and retail channels.
Directly manage relationships with key accounts and strategic customers.
Lead major commercial negotiations, defining agreements, conditions and customer development plans.
Identify new distribution opportunities throu

📌 Store Sales Executive (Italia)
🏢 Talent In Food
📍 Italia