Join TAG Heuer, where heritage meets innovation. Since 1860, TAG Heuer has fused Swiss avant-garde watchmaking with the high stakes of sport. Passion, bold design, and technical mastery bring our craftsmanship to life. Here, your ambition is supported by tailored learning opportunities, a stimulating and inclusive culture, and the resources you need to win—every day. Together, we shape the future of watchmaking and take on new challenges. Are you ready to make a difference with us?
YOUR MISSION
As a Retail Specialist, you will play a key role in engaging retail activations, assisting with daily retail operations to drive performance and maintaining brand standards. Based in Milan, you will thrive in a stimulating environment where innovation and excellence go hand in hand with team spirit and creativity. You will report to the Retail Manager.
Start date: As soon as possible
Job responsibilities
CRM & Clienteling:
CRM System Management & Optimization: Oversee the day-to-day administration and maintenance of the CRM system, ensuring data accuracy and integrity,



while providing training and support to team members.
Data-Driven Campaign Management: Support analyzing customer data to identify trends, segment audiences, and develop/execute targeted CRM campaigns, monitoring performance and providing actionable insights.
Cross-Functional Collaboration: Work with marketing and boutique teams to align CRM strategies with business objectives.
Retail Client Activations
Activation Strategy & Execution: Develop and execute retail activation programs, aligning with business objectives.
Event Management & Logistics: Plan, coordinate and manage the logistics for retail activations, including event setup and inventory control.
Develop partnerships with other brands or organizations to enhance activation programs and reach new audiences.
Performance Analysis & Reporting: Help tracking and analyzing activation performance, provide reports and gather customer feedback.
Retail Operation

📌 Retail Specialist (Italia)
🏢 Beni di consumo e di lusso / Moda
📍 Italia