In this role you drive strategic partnerships with leading Electronics brands on TikTok Shop across France and the EU. You will acquire major accounts and then grow them through cross-border expansion, creator-driven campaigns, and tailored commercial plans. You operate as a senior commercial owner, leading end-to-end deals and ongoing account growth while collaborating with cross-functional teams. This is a high-impact role at the intersection of commerce, content, and multi-market activation.
Responsabilità
- Own the acquisition pipeline for priority Electronics brands in IT and selected EU markets, identifying and signing strategic accounts
- Lead end-to-end commercial closings from initial outreach to onboarding and 90-day activation
- Engage C-suite and senior stakeholders and position TikTok Shop as a strategic channel
- Navigate multi-market organizations and align local, regional, and EU teams around a partnership vision
- Create tailored acquisition pitches with category analysis, opportunity sizing, and business cases
- Collaborate cross-functionally with category, campaigns, creator, operations, and policy teams to accelerate time-to-first-sale
- Drive participation in major commercial moments (product launches, campaigns, seasonal events) for new accounts
- Own ongoing account growth for acquired partners, ensuring sustained GMV growth and seller health
- Lead intra-EU scaling and rollout plans to launch in additional EU countries
- Build repeatable growth playbooks to deploy wins across categories and markets
- Surface insights on friction, policy, and trends to inform strategy and product decisions
- Lead ongoing partner participation in campaigns and launches to maximize impact across EU markets
Requisiti fondamentali
- 5+ years in Operations, Account Management, or similar field
- Proven track record closing enterprise-level deals or signing major brand partnerships
- Experience engaging senior stakeholders across complex organizations
- Strong commercial acumen with data-driven decision making
- Understanding of social commerce, content-led commerce, creator ecosystems, livestreaming, and short-video formats
- Fluency in Italian for collaboration with Italian stakeholders
- Ability to thrive in ambiguity and matrixed environments
- entrepreneurial mindset
- strong negotiation and influencing abilities
- collaborative and cross-functional teamwork
- direct acquisition / business development
- stakeholder management across multiple markets
- data-driven growth analysis
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