Angelini Pharma is seeking a Global CRM & Customer Engagement Ecosystem Adoption & Value Manager to lead the global adoption, implementation, and value realization of its Next-Generation CRM & Customer Engagement Ecosystem. This strategic role will drive the transformation from legacy CRM platforms to the Veeva ecosystem, ensuring business readiness, user engagement, operational excellence, and measurable business impact across global and local markets.
Key Responsibilities In this role you will lead the effective adoption and coordinated implementation of the Next-Gen Customer Relationship Management (CRM) & Customer Engagement Ecosystem (CEE) powered by Veeva Vault CRM Suite, Veeva Engage, Campaign Manager, PromoMats, CLM, Approved Mail, Mass Email, websites and AI-powered capabilities across global and local teams, while ensuring continuity and value generation from the current SAP CRM platform (CH business).
You will be the primary implementation support partner, leading structured change management, adoption and enablement initiatives, to accelerate CRM & CEE transformation programs.
Coordinate the phased rollout of the Veeva ecosystem, the parallel run and decommissioning of legacy systems, and serve as the company’s key point of reference for all CRM and CEE transformation initiatives.
As Global CRM & Customer Engagement Ecosystem Adoption & Value Manager, you will:
Lead end-to-end implementation support for the Veeva Vault CRM program across Angelini organization: coordinating readiness assessments, go-live planning, hypercare support and post-launch stabilization in close partnership with Business Operations Sr Managers.
Act as the business owner of the CRM & CEE transformation programs , ensuring alignment between business objectives and technology implementation.
Drive digital transformation to enhance customer experience, accelerate business growth , and improve operational efficiency.
Ensure SAP CRM continuity and optimization for the CH business, ensur
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