Join TAG Heuer, where heritage meets innovation. Since 1860, TAG Heuer has fused Swiss avant-garde watchmaking with the high stakes of sport. Passion, bold design, and technical mastery bring our craftsmanship to life. Here, your ambition is supported by tailored learning opportunities, a stimulating and inclusive culture, and the resources you need to win—every day. Together, we shape the future of watchmaking and take on new challenges. Are you ready to make a difference with us?

YOUR MISSION

As a Retail Specialist, you will play a key role in engaging retail activations, assisting with daily retail operations to drive performance and maintaining brand standards. Based in Milan, you will thrive in a stimulating environment where innovation and excellence go hand in hand with team spirit and creativity. You will report to the Retail Manager.

Start date: As soon as possible

Job Responsibilities

CRM & Clienteling:
- CRM System Management & Optimization: Oversee the day-to-day administration and maintenance of the CRM system, ensuring data accuracy and integrity,



while providing training and support to team members.
- Data-Driven Campaign Management: Support analyzing customer data to identify trends, segment audiences, and develop/execute targeted CRM campaigns, monitoring performance and providing actionable insights.
- Cross-Functional Collaboration: Work with marketing and boutique teams to align CRM strategies with business objectives.

Retail Client Activations
- Activation Strategy & Execution: Develop and execute retail activation programs, aligning with business objectives.
- Event Management & Logistics: Plan, coordinate and manage the logistics for retail activations, including event setup and inventory control.
- Develop partnerships with other brands or organizations to enhance activation programs and reach new audiences.
- Performance Analysis & Reporting: Help tracking and analyzing activation performance, provide reports and gather customer feedba

📌 Retail Specialist (Milano)
🏢 Tag Heuer
📍 Milano