Job LocationROME GENERAL OFFICE

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Job DescriptionDo you have a passion to build brands consumers cannot live without? Do you want to be developed by top-caliber brand builders, and unleash your brand management potential? Marketing is at the core of P&G.; Your role will be to build brand equities to fully meet consumers’ needs and become the preferred product choice in your market; to build and deliver winning business strategy based on superior understanding of the consumers, customer and competitive and ambitious environment.
Responsibilities
- Defining influencer and creator engagement strategies in partnership with Brand and Media Managers.
- Identifying, evaluating, and selecting influencers and creators to support brand objectives.
- Leading the development of creative briefs and campaign guidance for influencers and creators.
- Building and maintaining strong relationships with influencers, creators, and agency partners.




- Ensuring high-quality content delivery and premium campaign execution across all collaborations.
- Managing and continuously evolving influencer, creator, and agency databases to support future best-in-class partnerships.
- Conducting competitive landscape assessments and monitoring industry best practices.
- Staying up to date on influencer marketing trends across key platforms and markets.
- Developing advocacy business cases and recommendations for the assigned scope.

What we offer you
- Responsibilities as of Day 1 – You will be given specific projects and responsibilities working on real and live business challenges, just like a true P&Ger;
- Continuous coaching – You will work with passionate people and receive both formal training as well as day-to-day mentoring from your manager;
- Dynamic and respectful work environment – Employees are at the core, we value every individual and encourage initiatives, promoting work/life

📌 Influencer & Creator Manager (Roma)
🏢 Procter & Gamble
📍 Roma