About this Position We are
looking for a National Account Manager DIY with solid and proven
experience in the DIY, construction chemicals, and technical building
materials industry. As a
National Account Manager DIY, you will be responsible for developing and
managing key national customers within the DIY and Home Improvement channel. You
will play a crucial role in shaping our commercial strategy and will work
closely with Sales, Marketing, Trade Marketing, Application Engineering, and
other business functions to accelerate business growth.
If you come
from the construction chemicals and technical building materials industry and
are looking for a new professional challenge with greater responsibility and
impact, we would be delighted to meet you.
What youll do
Define and execute the
commercial strategy for global, regional, and local customers, including
annual revenue plans and sales targets within the DIY and Home Improvement
channels.
Identify business opportunities
and manage the budgets dedicated to commercial development for assigned
customers and agreed objectives.




Define and implement joint
business plans, translating customer strategies and priorities into a
shared roadmap.
Develop and maintain strong,
sustainable, long-term relationships with key customers, buyers, and
decision-makers.
Negotiate commercial
agreements, contracts, assortments, and promotional activities, ensuring
compliance with commitments and commercial policies.
Analyze performance data, KPIs,
profitability, and customer potential.
Collaborate with Marketing,
Trade Marketing, and Application Engineering teams to develop
channel-specific projects while monitoring market trends, industry
dynamics, and competitive scenarios.
Actively contribute to the
definition and implementation of the DIY strategy in Italy by identifying
new growth opportunities, business development initiatives, and new
customer acquisition plans.
Collaborate with and provide
guidance to the field sales force.
What make

📌 National Account Manager DIY (Milano)
🏢 Henkel
📍 Milano