This role in summary
We are looking for a proactive and motivated Regional Brand Marketing Intern to support the Regional Brand Marketing team across multiple European markets. This role offers a unique opportunity to gain hands-on experience in brand management, product launches, consumer engagement initiatives, and cross-functional project coordination within a dynamic international environment.
The intern will work closely with the Regional Brand Lead and partner with global and local marketing teams, agencies, and cross-functional stakeholders to deliver key marketing activities across our brand portfolio. The role will focus primarily on Beko while also supporting selected initiatives for Whirlpool, Bauknecht, Hotpoint and Indesit.

Your responsibilities will include
Brand & Project Management
• Support the Regional Brand Lead in the planning and execution of regional marketing initiatives.
• Assist in coordinating cross-functional projects involving marketing, sales, product management, and external partners.




• Monitor project timelines and help ensure key deliverables are completed on schedule.

Communication campaigns
• Support the regional execution of Beko new campaign across the key local markets.
• Collaborate in Beko Europe strategic connectivity project

Product Launch Coordination
• Cascade the communication package for one of our main product launches across regional markets.
• Ensure a strong execution of launch materials, including marketing assets and product content.
• Make sure global strategy and local market implementation are aligned.

Asset Management & Market Coordination
• Track and verify the timely delivery of marketing assets for the Whirlpool, Bauknecht, Hotpoint, Beko, and Indesit brands.
• Liaise with internal teams to ensure asset quality and completeness.
• Support local markets in accessing and deploying these marketing materials.

Promotional Activations
• Assist in the development and execution of promotional and consumer engage

📌 Regional Brand Marketing Curricular Internship (Milano)
🏢 BEKO EUROPE
📍 Milano