Funnel Strategist & Copywriter (Italia)

Funnel Strategist & Copywriter (Italia)

03 ott
|
Lever
|
Italia

03 ott

Lever

Italia

pbThis position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Funnel Strategist Copywriter based in Italy. /b /p pThis is a fully remote, full-time opportunity for a conversion-focused copywriter who wants to own both strategy and execution.br/You will research audiences, shape messaging, and build full-funnel campaigns designed to generate measurable business results.br/Your work will span landing pages, email sequences, advertisements, sales assets, case studies, and other conversion content.br/You will work with real traffic and real performance data, allowing you to see how your work performs within weeks.br/The role combines creative writing with customer research, funnel strategy, experimentation, and performance analysis.br/You will collaborate closely with marketing, sales, creative, paid media, and customer success teams.br/With strong autonomy, mentorship, and room to grow, the position is suited to someone who wants their copy to directly influence revenue. /p h3Accountabilities /h3 ul lipResearch ideal customer profiles, competitor positioning, customer reviews, and market messaging to understand audiences and write in their language. /p /li lipDevelop full-funnel strategies covering offers, landing pages, sales assets, email sequences, and other customer touchpoints. /p /li lipWrite persuasive conversion-focused copy for landing pages, emails, advertisements, case studies, and supporting sales materials. /p /li lipHelp determine what should be built, why it should be built, and how each component should move prospects toward the next stage of the funnel. /p /li lipReview campaign and funnel performance, identify points where prospects drop off, and recommend and implement improvements.



/p /li lipCollaborate with paid media, creative, sales, and customer success teams to ensure messaging and campaigns work cohesively. /p /li lipBring new campaign, messaging, and positioning ideas to the team and contribute to strategic discussions. /p /li lipUse customer and performance insights to continuously refine copy, offers, and funnel journeys. /p /li lipPresent and defend strategic and creative recommendations while remaining receptive to feedback and alternative perspectives. /p /li /ul h3Requirements /h3 ul lip1–3+ years of experience writing conversion-focused copy, whether in an agency, in-house, freelance, or comparable environment. /p /li lipExceptional written and verbal English, with C2-level proficiency and the ability to produce clear, natural, persuasive copy. /p /li lipA portfolio demonstrating real copywriting work; examples with measurable results are particularly valuable. /p /li lipStrong understanding of marketing funnels, customer awareness levels, persuasion, and the beliefs prospects need to develop before taking action. /p /li lipAbility to adapt messaging and writing style for different audiences, from individual business owners to enterprise marketing teams. /p /li lipStrong customer and market research habits, with the ability to extract useful insights from reviews, competitor messaging, customer conversations, and other sources.



/p /li lipDemonstrated interest in and knowledge of professional copywriting principles, through books, courses, training, or practical experience. /p /li lipAbility to explain and defend creative or strategic ideas clearly in conversations and respond constructively to pushback. /p /li lipLow-ego, collaborative approach with a willingness to share ideas, receive feedback, and continuously improve. /p /li lipStrong analytical mindset and interest in using performance data to improve marketing outcomes. /p /li lipComfortable working in a fast-moving environment with changing priorities and short turnaround times. /p /li lipGenuine enthusiasm for writing and for connecting creative work to measurable commercial results. /p /li /ul h3Benefits /h3 ul lipb$4,000–$5,000 USD per month /b, depending on experience and demonstrated performance during the hiring process. /p /li lipFully remote work with location and schedule autonomy. /p /li lipFull-time position with meaningful responsibility from the beginning. /p /li lipOpportunity to own both funnel strategy and copy execution. /p /li lipDirect exposure to campaign performance and measurable business results. /p /li lipClose mentorship from experienced digital marketing leaders. /p /li lipOpportunity to work across different customer segments, industries, and business sizes. /p /li lipCollaborative environment where employees are encouraged to contribute ideas and take ownership. /p /li lipOpportunity for professional growth and increasing responsibility as the team and business develop. /p /li lipWork on marketing initiatives designed to help businesses grow through organic traffic and sales. /p /li /ul #J-18808-Ljbffr

📌 Funnel Strategist & Copywriter (Italia)
🏢 Lever
📍 Italia

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