At Dow, we believe in putting people first and we’re passionate about delivering integrity, respect and safety to our customers, our employees and the planet.
They reflect the communities we live in and the world where we do business. We’re a community of relentless problem solvers that offers the daily opportunity to contribute with your perspective, transform industries and shape the future. Our purpose is simple - to deliver a sustainable future for the world through science and collaboration. Dow Personal Care, part of Dow Consumer Solutions, partners across the Beauty & Personal Care value chain to develop innovative, sustainable, and high-performing solutions for leading personal care brands worldwide.
We are seeking a Marketing Manager, Personal Care EMEA to join our team. In this strategic regional role, you will lead the development and execution of growth strategies across Europe, the Middle East, and Africa. Working closely with Sales, Technical Service & Development (TS&D;), R&D;, Product Management, and Business Communications, you will identify growth opportunities,
accelerate commercialization of innovations, strengthen customer engagement, and drive profitable business growth.
The successful candidate combines strong business acumen, market insight, and customer focus with the ability to influence cross-functional teams in a complex global organization. You are energized by translating market trends, customer needs, innovation, and sustainability into commercial success.
Lead Market Management Teams (MMTs) to define and execute segment growth strategies and optimize the 4Ps (Product, Price, Place, Promotion).
Develop and implement one-to-three-year marketing plans, growth roadmaps, and value propositions aligned with business objectives.
Partner with TS&D;, R&D;, Product Management, and Sales to assess, prioritize, and commercialize innovation opportunities.
Conduct market assessments, competitive intelligence, customer segmentation, and value chain anal
📌 Marketing Manager Personal Care EMEA (Italia)
🏢 Dow
📍 Italia