In this role you will drive the omnichannel media strategy for Flutter's SEA region, shaping budgets and channel mix to maximize ROI and brand reach. You will lead social media, programmatic and traditional media efforts, coordinating with cross-functional teams to align launches and priorities. You’ll own data-driven optimization, dashboards and insights to inform leadership, while managing agencies and budgets with autonomy. This position offers the chance to scale a growing digital footprint in a dynamic market and contribute to cross-country collaboration within the group.Vuole saperne di più su questo lavoro? Scorra verso il basso per scoprire quali competenze, esperienze e titoli di studio sono necessari.Supplemental health insuranceParental leave packagesFlexiLearning program (learning hours)Define and optimize omnichannel media strategy including budget allocation and channel mix (Digital, Programmatic, Paid Social, Traditional Media)Lead Social Media roadmap: content strategy, community management, paid amplification across platformsOversee Programmatic and performance ecosystem: DSP selection, audience targeting, real-time bidding optimizationCollaborate cross-functionally with Creative, Brand, Data,



and E-commerce teams for launches and prioritiesManage agency relationships to ensure high-quality deliverables within deadlinesDrive data-driven optimization: KPIs, performance dashboards, actionable senior leadership insightsOversee media budgets: tracking investments, negotiating agency fees, ensuring alignment with financial guidelines5+ years in media planning, programmatic buying, and social media management (agency or in-house)Autonomous strategic thinker with experience building multi-channel strategies from scratchDeep knowledge of programmatic (DMPs, DSPs, Google Marketing Platform) and major paid social tools (Meta Ads Manager, TikTok Ads, LinkedIn Campaign Manager)Strong xysqume analytical skills with ability to translate data (Google Analytics, attribution models) into business recommendationsExcellent communication and influencing skills for senior stakeholdersProblem-solving and multi-campaign management in fast-paced environmentsFluency in Italian and EnglishEffective communicationInfluencing and presenting to senior stakeholdersAnalytical mindsetProgrammatic DSPs, DMPsGoogle Marketing PlatformMeta Ads ManagerMedia, Programmatic & Social Media Manager pavia, lombardia, it#J-18808-Ljbffr

📌 Media, Programmatic & Social Media Manager (Bardi)
🏢 Sisal
📍 Bardi