adidas Concept Stores in Rome seeks a Retail Marketing Activation Expert to connect stores with the city and communities, driving brand heat, cultural relevance, and business impact through retail activation, events, influencers, PR, media, and community engagement.
You will bridge the in-store consumer journey with adidas brand strategy, collaborating with internal and external stakeholders to deliver innovative, consistent activations that boost consumer perception and store performance.
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📌 City Retail Activation Lead — Events (Roma)
🏢 Adidas
📍 Roma
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