Dr. Schär seeks a Senior Digital Strategy Lead to define the global digital landscape for the B2C brand. You will steer KPI-driven plans, harmonize platforms, and drive growth across markets, while managing a ~10-person team and collaborating with local subsidiaries and global units.
The role emphasizes user experience, marketing automation, CRM, and multi-channel campaigns across websites, apps, and customer activations, with a strong focus on performance and budget discipline.
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📌 Global Head of Digital Platforms (Italia)
🏢 Dr. Schär
📍 Italia
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