The task of the Brand Management Back-office Specialist is to support the Brand Manager in her/his activities and in managing the relation with the brands of the VW Group and the internal FS stakeholders.
Role and duty – core business
The Brand Management Back-office Responsibilities Are
• Support the development and implementation of Financial campaigns, interacting with other offices for portfolio management products;
• Configuration of the financial offer with a specific focus on the testing phase;
• Preparation of the legal disclaimers for the advertised offers;
• Follow the control phase and monitor the progress of campaigns;
• Collect and analyze the needs of the Field Force regarding the offers in place
• Forecast analysis regarding the penetration rate on deliveries and incoming orders for channel and financial product;
• Support on budgeting and spending analysis related to the campaign business;
• Support the Brand Manager in the development and implementation of international and local projects / growth plans (e.g. GO2025 Plans, new model launches, etc.);
• Support the Brand Manager in preparing presentations and other relevant documentation used in meetings, etc.
• Reporting preparation and development (e.g. General Business Reporting).
Competences
• Bachelor Degree;
• Advanced capacity in business analysis;
• Excellent knowledge of Excel and PowerPoint;
• Knowledge of SAS System and Power BI as a plus;
• Avaiable to business travelers
Personal flairs
• Good relational and analytical skills;
• Proactivity and problem solving attitude;
• Focused on achieving the goal;
• Stress management
• English required
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